Best Marketing Automation Software in 2024

9.0

★★★★★

Platformly

Intelligent marketing automation for your online business. Big business dashboards, CRM, tracking, marketing automation, lead capture, analytics & reporting... Small business price tag! Platformly makes growing your online business more simple and easy than ever before.

A little bit of everything - Ryan D.

Ease of use

8.2

Support

9.2

Ease of Setup

7.8

Languages supported: English

Platforms: Mac, Win, Linux

Price: $$$$$

Business Size: 1

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9.2

★★★★★

Force24

Force24 is a Software-as-a-service Marketing Automation platform that offers a fully managed service from data acquisition, to creative artwork, to cross channel, automated campaign execution.

Have used the system in numerous roles and it's never failed to deliver exactly what I need - Christopher H.

Ease of use

8.4

Support

9.3

Ease of Setup

9.0

Languages supported: English

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9.6

★★★★★

Dashly

Dashly is a customer communication platform for your SaaS business. It helps acquire customers with data collecting forms, nurture them with personalized automated messages and manage (segment) the leads to return the hottest ones.

Dashly chat system connects with facebook. - Administrator in Marketing and Advertising

Ease of use

9.0

Support

9.8

Ease of Setup

9.8

Languages supported: English

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8.4

★★★★★

Actito

Actito provides an Agile Marketing Automation Platform that allows non-technical marketers to quickly and easily plan, create, deploy and measure timely, personalized and relevant multi-channel campaigns based on a 360-degree customer view.

Just a nice way to help our business grow - Salvador H.

Ease of use

8.4

Support

8.0

Ease of Setup

9.2

Languages supported: English, French, Dutch, Spanish

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8.2

★★★★★

Act-On

The Act-On Integrated Marketing Platform is the foundation for successful marketing departments in organizations of all sizes.

Act-On is great! - Nathan B.

Ease of use

7.9

Support

7.9

Ease of Setup

0.0

Languages supported: Arabic, Danish, German, English, French, Hebrew, Italian, Dutch, Polish, Portuguese, Russian, Spanish, Swedish, Turkish, Chinese (Simplified)

Platforms: Mac, Win, Linux

Price: $$$$$

Business Size: 1

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9.2

★★★★★

Webmecanik Automation

Webmecanik Automation is a software system that analyses the behaviour of prospects and clients and couples it with data already held in database, it trigger automatic campaigns to nurture relationships with compelling messages using high quality media.

An incredible platform that provides marketing automation solution to companies at a low cost. - Charlie R.

Ease of use

8.3

Support

9.7

Ease of Setup

0.0

Languages supported: Arabic, Catalan, Czech, German, Greek, English, Persian, Finnish, French, Hebrew, Hungarian, Indonesian, Italian, Japanese, Korean, Dutch, Norwegian, Polish, Portuguese, Russian, Slovak, Slovenian, Spanish, Thai, Turkish, Vietnamese, Chinese (Simplified)

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9.2

★★★★★

Retention Science

Retention Sciences data-driven platform predicts customer behavior to deliver targeted communications.

Innovative and Helpful - Lindsey S.

Ease of use

9.2

Support

9.2

Ease of Setup

0.0

Languages supported: English

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8.4

★★★★★

emfluence Marketing Platform

The emfluence Marketing Platform offers a number of tools for marketing needs, such as email automation, social media scheduling, custom marketing emails, variable content blocks, landing pages, forms, survey builders, modals, and automated reports.

Platform has great capabilities but some are hard to access - User in Retail

Ease of use

8.3

Support

8.3

Ease of Setup

10.0

Languages supported: English

Platforms: Mac, Win, Linux

Price: $$$$$

Business Size: 0

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9.2

★★★★★

ActiveCampaign

ActiveCampaign helps growing businesses meaningfully connect and engage with their customers. Its Saas platform enables businesses to create optimized customer experiences by automating many behind the scenes processes and communicating with their customers across channels with personalized, intelligence-driven messages.

For beginner or advanced online marketers - Anita H.

Ease of use

8.6

Support

9.3

Ease of Setup

8.5

Languages supported: Danish, German, English, Finnish, French, Indonesian, Italian, Dutch, Polish, Portuguese, Spanish, Turkish, Vietnamese, Chinese (Simplified)

Platforms: Mac, Win, Linux

Price: $$$$$

Business Size: 1

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8.0

★★★★★

SAP Marketing Cloud

SAP Marketing Cloud helps marketers deliver personalized experiences with a unified view of the customer, optimize marketing with closed-loop measurement, and drive intelligent, consent-driven engagement to increase demand and growth.В The software providesВ several scenarios including: dynamic customer profiling, marketing planning and performance, audiences, campaigns, and journey management, lead and account-based marketing,В andВ marketing ...

Very powerfull marketing platform that is missing some basic things - Andrej B.

Ease of use

7.3

Support

8.1

Ease of Setup

0.0

Platforms: Mac, Win, Linux

Price: $$$$$

Business Size: 1

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9.0

★★★★★

Upland Adestra

We're Upland Adestra. We have been providing enterprise-level digital marketing technology solutions to organizations around the globe since 2004. Our clients trust our proven email, automation, social, and mobile marketing technology to deliver successful and cutting-edge marketing programs to their valued customers.

Adestra - User in Publishing

Ease of use

8.2

Support

9.2

Ease of Setup

8.2

Languages supported: English

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9.0

★★★★★

Optimove

The Optimove CDP autonomously transforms customer data into actionable insights that power thoughtful customer communications, at scale.

The best marketing platform for automations - Athina Z.

Ease of use

8.7

Support

9.2

Ease of Setup

8.7

Languages supported: English

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9.2

★★★★★

Segmentino

AI-Powered based Marketing Automation- Automate and personalize your end-to-end customer experience, across all your digital properties and channels.

Convenience and automation hand-in-hand - Tanushree L.

Ease of use

8.3

Support

9.7

Ease of Setup

8.0

Languages supported: English

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8.6

★★★★★

SAS Marketing Automation

Plan, test and execute campaigns to improve marketing automation, process efficiency, and ROI

SAS Marketing Automation is easy to use. - Anje C.

Ease of use

8.0

Support

8.8

Ease of Setup

7.9

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7.2

★★★★★

Distribion

Distribion is a leading provider of SaaS, cloud-based distributed marketing automation software. The DMP, Distribion's signature product, enables organizations to more efficiently manage and measure their distributed, multi-channel marketing strategies with a single integrated platform while optimizing lead and customer engagement.

Powerful e-mail marketing platform - User in Market Research

Ease of use

Support

Ease of Setup

Languages supported: English

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8.6

★★★★★

Higher Logic Marketing Automation Professional

Higher Logic Marketing Automation Profession powered by Informz is an integrated digital marketing platform that enables marketing teams to execute personalized and automated marketing campaigns.

Smarter, More Integrated Marketing! - Rebekah W.

Ease of use

8.0

Support

8.7

Ease of Setup

0.0

Languages supported: English

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8.8

★★★★★

HubSpot Marketing Hub

The job is tough for modern marketers. Either you're juggling various point solutions, or you're stuck with tools that are powerful yet impossible to use. This means scattered customer data, lackluster marketing, and too much time spent fussing with software. But it doesn't have to be that way.With Marketing Hub, all your marketing tools and data are on one easy-to-use, powerful platform. You'll save valuable time and get all the context you ...

Making content & social media marketing easy - Roy S.

Ease of use

8.5

Support

8.7

Ease of Setup

8.3

Languages supported: German, English, French, Japanese, Portuguese, Spanish

Platforms: Mac, Win, Linux

Price: $$$$$

Business Size: 1

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9.2

★★★★★

Zymplify

Zymplify is an all-in-one sales and marketing automation software.

Zymplify: Innovative combination of marketing automation, lead gen via intent & integrated marketing - angie m.

Ease of use

8.5

Support

9.4

Ease of Setup

9.1

Languages supported: English

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9.0

★★★★★

Delivra

Digital marketing solution for email marketing, mobile, social and consulting.

Very useful, but takes a bit of time to learn - Hannah D.

Ease of use

8.3

Support

9.4

Ease of Setup

8.5

Languages supported: English

Platforms: Mac, Win, Linux

Price: $$$$$

Business Size: 1

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9.0

★★★★★

SharpSpring

SharpSpring is Simple Marketing Automation for Agencies & SMBs

SharpSpring is a CRM that makes sales easier - Jason C.

Ease of use

8.5

Support

9.1

Ease of Setup

7.6

Languages supported: German, English, French, Italian, Dutch, Portuguese, Romanian, Slovak, Spanish, Turkish

Platforms: Mac, Win, Linux

Price: $$$$$

Business Size: 1

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8.0

★★★★★

KickFire

KickFire combines B2B firmographic data and our advanced IP-to-company identification technology to provide business intelligence for a wide range of applications, such as account-based marketing, content personalization, B2B ad-targeting and much more.

Wonderful experience with customer support specialist - Phylicia M.

Ease of use

7.7

Support

8.0

Ease of Setup

7.1

Languages supported: English

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8.0

★★★★★

MessageGears

MessageGears is the only cross-channel messaging platform built from the ground up to solve the unique data challenges Super Senders face with their marketing campaigns.

Very Responsive and helpful - Rohit B.

Ease of use

8.0

Support

7.9

Ease of Setup

7.9

Languages supported: English

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8.2

★★★★★

GetResponse

Web-based email marketing software that helps business owners to build permission-based mailing lists, maximize conversion ratios, increase profitability and build customer confidence.

Best All-In-One Marketing Platform for Every Online Business - Mayank D.

Ease of use

8.3

Support

8.2

Ease of Setup

7.6

Languages supported: German, English, French, Italian, Polish, Portuguese, Russian, Spanish

Platforms: Mac, Win, Linux

Price: $$$$$

Business Size: 1

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9.6

★★★★★

Odoo Marketing Automation

Odoo allows users to easily craft sophisticated end-to-end customer journeys, design engaging email campaigns in minutes, and allows them to seamlessly create automatic (and targeted) marketing campaigns.That's right! Odoo has simplified the process entirely, and let's users fully customize and create automatic (and targeted) marketing campaigns. Simply segment your prospects database to deliver the right message to the right prospect at the ...

Odoo MA is the most flexible MA platform since Eloqua got bought by Oracle. - Phil S.

Ease of use

Support

Ease of Setup

Languages supported: Arabic, Bulgarian, Catalan, Czech, Danish, German, Greek, English, Estonian, Basque, Persian, Finnish, French, Gujarati, Hebrew, Hindi, Croatian, Hungarian, Indonesian, Italian, Japanese, Georgian, Central Khmer, Korean, Latvian, Lithuanian, Macedonian, Mongolian, Dutch, Norwegian, Polish, Portuguese, Romanian, Russian, Slovak, Slovenian, Spanish, Albanian, Serbian, Swedish, Telugu, Thai, Turkish, Ukrainian, Vietnamese, Chinese (Simplified)

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9.6

★★★★★

Voyado

Voyado is one platform with the power of six features – seamlessly working together for you to reach customer loyalty. Created with retailers in mind, Voyado gives you the most cost-effective solution for creating hyper-personalized experiences through data, insights, tools, AI, and analytics. Voyado challenges the industry and strives to get and stay ahead of its competitors.

'Easy to use' customer communications platform - Malin T.

Ease of use

Support

Ease of Setup

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9.0

★★★★★

Ayna

Ayna offers integrated content management system and omnichannel marketing solutions.

Great software - User in Computer & Network Security

Ease of use

9.3

Support

8.7

Ease of Setup

0.0

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9.2

★★★★★

Omnisend

Omnisend is an all-in-one omnichannel marketing automation platform for ecommerce. Omnisend powers you to improve your engagement, customer retention, and purchase rate with highly targeted messages in all channels.

Super easy to set up and get insights from your email campaigns - Maria G.

Ease of use

9.3

Support

9.3

Ease of Setup

8.5

Languages supported: English

Platforms: Mac, Win, Linux

Price: $$$$$

Business Size: 1

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8.0

★★★★★

Mapp Cloud

Our all-in-one platform, Mapp Cloud, helps B2C brands understand and act on real-time customer behavior; orchestrate, personalize, and automate cross-channel engagements; and acquire new customers with our sophisticated DMP. Built on top of our own CDP, Mapp enables customer-centric marketing.

Great customer service, always proactive and keeping us on our toes! - Hema G.

Ease of use

7.2

Support

7.8

Ease of Setup

0.0

Languages supported: German, English, French, Italian, Dutch, Portuguese, Spanish, Chinese (Simplified)

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8.2

★★★★★

HCL Unica

With HCL Unica, you can design, execute, and measure campaigns across all of your channels, and generate leads and convert them into loyal customers.

HCL uses Unica internally to deliver precision marketing at scale across our 20+ products. - Executive Sponsor in Computer Software

Ease of use

8.2

Support

8.1

Ease of Setup

8.3

Languages supported: German, English, French, Italian, Japanese, Korean, Portuguese, Russian, Spanish, Chinese (Simplified)

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7.6

★★★★★

Oracle Eloqua

Oracle's B2B Cross-Channel Marketing solution, Oracle Eloqua, enables marketers to plan and execute automated marketing campaigns while delivering a personalized customer experience for their prospects.

Complex system for complex marketing automation needs - User in Financial Services

Ease of use

7.2

Support

7.3

Ease of Setup

8.9

Languages supported: Czech, Danish, German, English, Finnish, French, Hungarian, Italian, Japanese, Korean, Dutch, Norwegian, Polish, Portuguese, Russian, Spanish, Swedish, Turkish, Chinese (Simplified)

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