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Best Marketing Analytics Software

Products Buyer's Guide
9.0
Platformly
★★★★★

Platformly

Intelligent marketing automation for your online business. Big business dashboards, CRM, tracking, marketing automation, lead capture, analytics & reporting... Small business price tag! Platformly makes growing your online business more simple and easy than ever before.

A little bit of everything - Ryan D.

Ease of use
8.2
Support
9.2
Ease of Setup
7.8

Languages supported: English

Platforms: Mac, Win, Linux

Price: $$$$$

Business Size: 1

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8.6
AdStage
★★★★★

AdStage

All-In-One Advertising Platform

Saves Time but a bit pricey. - Emily B.

Ease of use
8.3
Support
8.4
Ease of Setup
8.3

Languages supported: English

Platforms: Mac, Win, Linux

Price: $$$$$

Business Size: 1

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8.8
Looker
★★★★★

Looker

Looker supports a discovery-driven culture throughout the organization; its web-based data discovery platform provides the power and finesse required by data analysts while empowering business users throughout the organization to find their own answers.

Great analytics - Bryson H.

Ease of use
8.2
Support
8.9
Ease of Setup
9.0

Languages supported: English

Platforms: Mac, Win, Linux

Price: $$$$$

Business Size: 1

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8.2
Allocadia
★★★★★

Allocadia

Help marketing departments plan, budget and measure their marketing investments

Makes budgeting a breeze with clear layouts and reporting, would highly recommend Allocadia. - Tammy R.

Ease of use
8.1
Support
8.0
Ease of Setup
7.6

Languages supported: English

Platforms: Mac, Win, Linux

Price: $$$$$

Business Size: 0

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9.2
Force24
★★★★★

Force24

Force24 is a Software-as-a-service Marketing Automation platform that offers a fully managed service from data acquisition, to creative artwork, to cross channel, automated campaign execution.

Have used the system in numerous roles and it's never failed to deliver exactly what I need - Christopher H.

Ease of use
8.4
Support
9.3
Ease of Setup
9.0

Languages supported: English

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9.2
Swydo
★★★★★

Swydo

Swydo is an easy to use reporting platform. It allows you to develop customized reports. Reporting can be automated on user's schedule.

Quick & Easy Reporting Tool - Agency in Marketing and Advertising

Ease of use
9.7
Support
8.7
Ease of Setup
0.0

Languages supported: English

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8.4
Actito
★★★★★

Actito

Actito provides an Agile Marketing Automation Platform that allows non-technical marketers to quickly and easily plan, create, deploy and measure timely, personalized and relevant multi-channel campaigns based on a 360-degree customer view.

Just a nice way to help our business grow - Salvador H.

Ease of use
8.4
Support
8.0
Ease of Setup
9.2

Languages supported: English, French, Dutch, Spanish

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8.2
Act-On
★★★★★

Act-On

The Act-On Integrated Marketing Platform is the foundation for successful marketing departments in organizations of all sizes.

Act-On is great! - Nathan B.

Ease of use
7.9
Support
7.9
Ease of Setup
0.0

Languages supported: Arabic, Danish, German, English, French, Hebrew, Italian, Dutch, Polish, Portuguese, Russian, Spanish, Swedish, Turkish, Chinese (Simplified)

Platforms: Mac, Win, Linux

Price: $$$$$

Business Size: 1

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8.4
Singular
★★★★★

Singular

Singular is an optimized marketing from unrivaled insights, Drive ROI-focused marketing with flexible reporting, granular analytics, audience management, and automation. It enables to run fast, flexible queries on your marketing data with no code or SQL to reveal top-performing campaigns and users; filter results on the fly, compare user cohorts against any time period and seamlessly switch between granular and high level views.

Amazing tool and customer support! - Kelly S.

Ease of use
8.5
Support
8.2
Ease of Setup
8.5

Languages supported: English, Japanese, Korean, Chinese (Simplified), Chinese (Traditional)

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8.6
Datorama
★★★★★

Datorama

Illuminating Marketing Performance

Very flexible and intuitive data analysis program - User in Marketing and Advertising

Ease of use
8.0
Support
8.7
Ease of Setup
7.9
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9.0
Funnel
★★★★★

Funnel

Funnel is a marketing analytics software for e-commerce companies and online marketers. Funnel automatically collects data from all your advertising platforms and connects it with your conversion data.

allows me to perform a large number of activities in a very fast and easy way - Hannah L.

Ease of use
8.4
Support
9.1
Ease of Setup
6.0

Languages supported: English

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8.2
LiveRamp
★★★★★

LiveRamp

Data Onboarding connects customer data to digital marketing applications and media platforms.

Great way to monetise your site traffic - Mark A.

Ease of use
8.1
Support
8.1
Ease of Setup
0.0
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8.0
SAP Marketing Cloud
★★★★★

SAP Marketing Cloud

SAP Marketing Cloud helps marketers deliver personalized experiences with a unified view of the customer, optimize marketing with closed-loop measurement, and drive intelligent, consent-driven engagement to increase demand and growth.В The software providesВ several scenarios including: dynamic customer profiling, marketing planning and performance, audiences, campaigns, and journey management, lead and account-based marketing,В andВ marketing ...

Very powerfull marketing platform that is missing some basic things - Andrej B.

Ease of use
7.3
Support
8.1
Ease of Setup
0.0

Platforms: Mac, Win, Linux

Price: $$$$$

Business Size: 1

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7.6
TrackMaven
★★★★★

TrackMaven

Marketing leaders from hundreds of the world's best brands use TrackMaven to understand the full impact of their marketing. With the TrackMaven platform, marketers are able to optimize content and campaigns, tie marketing activities to ROI, and benchmark industry performance. The TrackMaven platform monitors activities across 19 digital channels and analyzes more than 1 million pieces of unique marketing content every day.

An excellent tool for social support, metrics, and analytics - Ungureanu B.

Ease of use
7.9
Support
7.4
Ease of Setup
7.2

Languages supported: English

Platforms: Mac, Win, Linux

Price: $$$$$

Business Size: 0

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9.0
Optimove
★★★★★

Optimove

The Optimove CDP autonomously transforms customer data into actionable insights that power thoughtful customer communications, at scale.

The best marketing platform for automations - Athina Z.

Ease of use
8.7
Support
9.2
Ease of Setup
8.7

Languages supported: English

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8.8
Tercept Unified Analytics
★★★★★

Tercept Unified Analytics

Helping publishers & marketers navigate the challenges of the advertising ecosystem & maximise their Returns.

The service is great - Administrator in Online Media

Ease of use
Support
Ease of Setup

Languages supported: English

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8.8
HubSpot Marketing Hub
★★★★★

HubSpot Marketing Hub

The job is tough for modern marketers. Either you're juggling various point solutions, or you're stuck with tools that are powerful yet impossible to use. This means scattered customer data, lackluster marketing, and too much time spent fussing with software. But it doesn't have to be that way.With Marketing Hub, all your marketing tools and data are on one easy-to-use, powerful platform. You'll save valuable time and get all the context you ...

Making content & social media marketing easy - Roy S.

Ease of use
8.5
Support
8.7
Ease of Setup
8.3

Languages supported: German, English, French, Japanese, Portuguese, Spanish

Platforms: Mac, Win, Linux

Price: $$$$$

Business Size: 1

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9.0
SharpSpring
★★★★★

SharpSpring

SharpSpring is Simple Marketing Automation for Agencies & SMBs

SharpSpring is a CRM that makes sales easier - Jason C.

Ease of use
8.5
Support
9.1
Ease of Setup
7.6

Languages supported: German, English, French, Italian, Dutch, Portuguese, Romanian, Slovak, Spanish, Turkish

Platforms: Mac, Win, Linux

Price: $$$$$

Business Size: 1

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8.0
KickFire
★★★★★

KickFire

KickFire combines B2B firmographic data and our advanced IP-to-company identification technology to provide business intelligence for a wide range of applications, such as account-based marketing, content personalization, B2B ad-targeting and much more.

Wonderful experience with customer support specialist - Phylicia M.

Ease of use
7.7
Support
8.0
Ease of Setup
7.1

Languages supported: English

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9.8
DashThis
★★★★★

DashThis

DashThis is a digital marketing solution designed to provide easy-to-use and attractive dashboard tool so that marketers can stop wasting time gathering data, and instead do what they do best: make decisions based on that data.

Incredible Customer Support - Christine C.

Ease of use
8.9
Support
0.0
Ease of Setup
0.0

Languages supported: German, English, Finnish, French, Dutch, Norwegian, Swedish

Platforms: Mac, Win, Linux

Price: $$$$$

Business Size: 1

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9.4
RedTrack.io
★★★★★

RedTrack.io

RedTrack is an affiliate marketing tracking and analytics platform, designed to help affiliates and media buying teams get higher ROI.

My secret sauce - William P.

Ease of use
Support
Ease of Setup

Languages supported: English, Russian, Spanish, Chinese (Simplified)

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8.8
iSpot.tv
★★★★★

iSpot.tv

ispot.tv is a real-time TV ad data and analytics solution, designed to measure viewer attention on-screen and set the standard for TV ad attribution.

Amazing insights, but would love more flexible reporting functionality - User in Computer Software

Ease of use
9.2
Support
8.6
Ease of Setup
9.1
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3.4
Punchh
★★★★★

Punchh

Punchh is a fully-integrated, transformative marketing solution for restaurants.

Punchh Review - Administrator in Restaurants

Ease of use
3.3
Support
3.3
Ease of Setup
4.0
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9.0
CAKE
★★★★★

CAKE

CAKE provides proprietary cloud-based solutions to collect, attribute and optimize the performance of digital marketing return on investment, in real-time.

Great system for affiliate and lead management - Administrator in Marketing and Advertising

Ease of use
8.4
Support
9.2
Ease of Setup
8.2

Languages supported: English, Dutch, Portuguese, Spanish

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8.0
Mapp Cloud
★★★★★

Mapp Cloud

Our all-in-one platform, Mapp Cloud, helps B2C brands understand and act on real-time customer behavior; orchestrate, personalize, and automate cross-channel engagements; and acquire new customers with our sophisticated DMP. Built on top of our own CDP, Mapp enables customer-centric marketing.

Great customer service, always proactive and keeping us on our toes! - Hema G.

Ease of use
7.2
Support
7.8
Ease of Setup
0.0

Languages supported: German, English, French, Italian, Dutch, Portuguese, Spanish, Chinese (Simplified)

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7.4
XMPie
★★★★★

XMPie

XMPie provides software solutions for variable data printing, integrated cross-media campaigns, web-to-print and marketing automation.

Best Web To Print Service Out There - Adam B.

Ease of use
6.0
Support
7.9
Ease of Setup
0.0
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6.8
Alterian Real-Time CX Platform
★★★★★

Alterian Real-Time CX Platform

Campaign Manager is a customer experience orchestration tool that enables Adaptive Marketers to automate a consistently relevant adaptive customer experience by simultaneously utilizing the latest state of each customer relationship across multiple campaigns and channels.

Alterian Real-Time CX Platform is easy to use. - Nalie L.

Ease of use
Support
Ease of Setup

Languages supported: English

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8.8
Mailchimp All-in-One Marketing Platform
★★★★★

Mailchimp All-in-One Marketing Platform

Turn audience insights into personalized marketing with a platform that gets smarter over time.

Mailchimp a one stop solution for email marketing - Ritwik J.

Ease of use
8.7
Support
8.7
Ease of Setup
9.5

Languages supported: Afrikaans, Arabic, Belarusian, Bulgarian, Catalan, Czech, Danish, German, Greek, English, Estonian, Finnish, French, Irish, Hebrew, Hindi, Croatian, Hungarian, Indonesian, Icelandic, Italian, Japanese, Central Khmer, Korean, Latvian, Lithuanian, Macedonian, Malay, Dutch, Norwegian, Polish, Portuguese, Romanian, Russian, Slovak, Slovenian, Spanish, Serbian, Swahili, Swedish, Tamil, Thai, Turkish, Ukrainian, Vietnamese, Chinese (Simplified), Chinese (Traditional), Maltese

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8.8
Leadfwd
★★★★★

Leadfwd

Leadfwd is an automated social and email marketing solution.

OK SMB Marketing Automation tool-wrought with issues - User in Computer Software

Ease of use
8.1
Support
9.0
Ease of Setup
0.0

Languages supported: English

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9.0
Improvado
★★★★★

Improvado

Improvado - All your marketing data in one place

Alex's review - Alexander F.

Ease of use
8.3
Support
9.2
Ease of Setup
8.3

Languages supported: English, Russian

Platforms: Mac, Win, Linux

Price: $$$$$

Business Size: 1

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