Best Demand Side Platform (DSP) in 2024

7.4

★★★★★

Adobe Advertising Cloud

The days of siloed media are finally over. Welcome to Adobe Advertising Cloud — the only independent ad platform that unifies and automates all media, screens, data, and creativity at scale.

Best marketing and Advertising product - Abdul H.

Ease of use

6.6

Support

6.9

Ease of Setup

0.0

Languages supported: English

Platforms: Mac, Win, Linux

Price: $$$$$

Business Size: 1

Read full review

Free Trial

7.6

★★★★★

Roku OneView (formerly Dataxu)

dataxu helps marketing professionals use data to improve their advertising. Its software empowers you to connect with real people across all channels.

Best Programmatic Platform - Alyssa S.

Ease of use

7.1

Support

7.4

Ease of Setup

6.8

Languages supported: English

Read full review

Free Trial

8.2

★★★★★

Adelphic is a mobile and cross-channel programmatic advertising platform connecting brands to consumers and enabling meaningful engagement with individual people. With Adelphic, marketers can influence consumer behavior in real time, maximizing the return on their mobile investment.

Adelphic - User in Marketing and Advertising

Ease of use

6.7

Support

8.6

Ease of Setup

0.0

Languages supported: English

Read full review

Free Trial

9.8

★★★★★

NT Programmatic Platform

NT Programmatic Platform™ is a marketing tool with the machine learning ability, which is configurated to set KPI, and constantly, in real time, adapts the parameters of the advertising campaign to achieve aims.NT Programmatic Platform™ is a marketing tool with the machine learning ability, which is configurated to set KPI, and constantly, in real time, adapts the parameters of the advertising campaign to achieve aims.

Exceptional Service & Digital Understanding - Ahmad Z.

Ease of use

Support

Ease of Setup

Languages supported: English, Russian

Read full review

Free Trial

9.4

★★★★★

Epom Market DSP

Ensures cost-effective advertising and unlocks top-world websites and mobile apps through one single account

Buy traffic for mobile offers (push ads and native ads). Recommend! - Daria K.

Ease of use

9.3

Support

9.3

Ease of Setup

0.0

Read full review

Free Trial

7.6

★★★★★

Viant Advertising Cloud

Viant Advertising Cloud is a leading global media company connecting brands with consumers across one of the largest audiences worldwide.

Advertising campaign control - Peter K.

Ease of use

8.3

Support

7.2

Ease of Setup

0.0

Languages supported: English

Read full review

Free Trial

8.0

★★★★★

Simpli.fi

Simpli.fi offers an omnichannel programmatic solution including mobile, video, display, native, OTT/CTV, and social to help streamline your programmatic advertising.

Simplifi is Great for All Kids of Display, Video, and OTT Advertising - Tolk P.

Ease of use

8.7

Support

7.9

Ease of Setup

7.5

Read full review

Free Trial

7.4

★★★★★

Zemanta

Content Ads, Amplified & Optimized

Poor Customer Experience - Consultant in Automotive

Ease of use

7.3

Support

7.2

Ease of Setup

7.5

Languages supported: English

Read full review

Free Trial

7.2

★★★★★

Amobee DSP

A cloud platform that enables marketers to make smarter decisions and precisely execute cross-channel campaigns.

All in one cloud platform for marketers to make cross channel campaigns. - Ariki L.

Ease of use

7.5

Support

6.7

Ease of Setup

9.0

Read full review

Free Trial

9.0

★★★★★

Acuity Self-Serve Programmatic Marketing Platform

The Acuity Self-Serve Programmatic Marketing Platform was designed to be ultra-intuitive, making it accessible and satisfying to marketers of all skill levels. With features designed to unlock, not just the potential of self-serve technology, but the potential of the digital marketing opportunity, independent users can navigate and command the programmatic landscape to optimise their campaign performance

The best programmatic platform that I've used - Marc B.

Ease of use

Support

Ease of Setup

Read full review

Free Trial

7.0

★★★★★

Telaria

Bringing the Certainty of Science to the Art of Brand Marketing

great - Ani H.

Ease of use

Support

Ease of Setup

Languages supported: English

Read full review

Free Trial

7.8

★★★★★

WideOrbit

WideOrbit provides a solution that helps to manage the business of advertising operations - from proposal to order management and scheduling to billing accounts receivable and aging.

Wide Orbit Daily User - User in Marketing and Advertising

Ease of use

7.3

Support

7.7

Ease of Setup

0.0

Languages supported: English

Platforms: Mac, Win, Linux

Price: $$$$$

Business Size: 1

Read full review

Free Trial

9.4

★★★★★

StackAdapt

Demand Side Platform, Native Advertising Platform

StackAdapt is an excellent, reliable and consistent performing vendor to work with! - Agamdeep P.

Ease of use

9.1

Support

9.5

Ease of Setup

9.6

Languages supported: English, Spanish

Read full review

Free Trial

8.6

★★★★★

Demandbase ABM Platform

The biggest and fastest growing companies in the world rely on Demandbase to drive their ABM strategy and maximize their marketing performance.

DemandbaseOne - Valuable Insights - Alyssa D.

Ease of use

8.3

Support

8.7

Ease of Setup

8.1

Languages supported: English

Platforms: Mac, Win, Linux

Price: $$$$$

Business Size: 1

Read full review

Free Trial

7.0

★★★★★

TubeMogul

TubeMogul is an advertising software company for digital branding. With a single, integrated video ad solution, TubeMogul puts Brands & Agencies in control.

Programmatic becomes easy with Tubemogul - Anurag T.

Ease of use

7.3

Support

6.7

Ease of Setup

6.5

Read full review

Free Trial

8.8

★★★★★

The Trade Desk

The Trade Desk empowers buyers at the campaign level with the most expressive bid capabilities in market, full-funnel attribution, and detailed reporting that illustrates the consumer journey from initial impression to conversion.

Premium Programmatic Platform - Agency in Marketing and Advertising

Ease of use

7.8

Support

8.9

Ease of Setup

0.0

Read full review

Free Trial

7.4

★★★★★

Xandr Invest

Xandr Invest technology powers the most innovative trading solutions and marketplaces for Internet advertising. AppNexus powers the ads that power the Internet.

Overall Disappointing - Elvin F.

Ease of use

6.5

Support

7.2

Ease of Setup

6.5

Languages supported: English, French, Japanese, Spanish

Read full review

Free Trial

9.4

★★★★★

Admixer.DSP

A self-service programmatic buying platform with comprehensive data and mainstream technology that helps global advertisers purchase the most relevant audiences across desktop and mobile media. Admixer.DSP ensures full transparency of programmatic media buying and empowers every ad campaign with 1st party data targeting. Main benefits: - A 100% self-service platform, simple to set up and manage ad campaigns - Transparency in programmatic ...

A real tech-savvy company with a great reputation and quality inventory - Daria F.

Ease of use

Support

Ease of Setup

Read full review

Free Trial

9.0

★★★★★

Getintent

AI-powered flexibility that rivals custom-built software with all the speed and savings that you expect from SaaS

The most transparent DSP with advanced controls/targeting that I've ever used! - Jennifer C.

Ease of use

Support

Ease of Setup

Languages supported: English, Russian

Read full review

Free Trial

8.6

★★★★★

Pocketmath

Pocketmath is a self-serve, mobile advertising platform for buying programmatic inventory. We make it easy to buy smartphone + tablet ad impressions, within apps, games, and mobile websites, all in real-time.

Excellent Mobile DSP that still has a lot of potential - Kit P.

Ease of use

Support

Ease of Setup

Languages supported: English

Read full review

Free Trial

6.0

★★★★★

Connexity Shopping Ad Platform

Connexity Shopping Ad Platform is a technology and data-driven marketing services company that enables retailers and brands to understand their consumers.

Basic user interface but great customer care team - User in Marketing and Advertising

Ease of use

Support

Ease of Setup

Read full review

Free Trial

10.0

★★★★★

Peak 226 DSP

Peak 226 is a new & innovative DSP with real-time AI capabilities.

Solid DSP platform with excellent customer service - Tom K.

Ease of use

Support

Ease of Setup

Languages supported: English

Read full review

Free Trial

8.2

★★★★★

Google Marketing Platform

Google Marketing Platform is an integrated ad-technology platform that enables agencies and advertisers to more effectively create, manage and grow high-impact digital marketing campaigns.

Google Marketing is the best - Akankshya P.

Ease of use

7.9

Support

8.1

Ease of Setup

0.0

Platforms: Mac, Win, Linux

Price: $$$$$

Business Size: 1

Read full review

Free Trial

7.4

★★★★★

Zeta Programmatic, Formerly Sizmek

Zeta Programmatic, Formerly Sizmek is fueling digital advertising campaigns for advertisers & agencies around the world. See and be seen.

Useful Report Product - Consultant in Internet

Ease of use

7.1

Support

7.3

Ease of Setup

6.5

Languages supported: English, Spanish

Read full review

Free Trial

9.0

★★★★★

Basis

Basis is the platform advertisers need to run successful online advertising across every channel.

Easy to Use Programmatic Solution - Erik D.

Ease of use

8.3

Support

9.1

Ease of Setup

7.9

Languages supported: English

Read full review

Free Trial

7.6

★★★★★

Criteo Dynamic Retargeting

Criteo Dynamic Retargeting drives sales for e-commerce businesses, intelligently converting shoppers with dynamic, personalized ads.

Good Alternative to Google Display - Interface Could Be Improved - Consultant in Automotive

Ease of use

8.2

Support

7.1

Ease of Setup

0.0

Languages supported: German, English, French, Italian, Japanese, Korean, Dutch, Portuguese, Russian, Spanish

Read full review

Free Trial

9.6

★★★★★

Adform Demand Side Platform

Reach your desired audience with highly intelligent targeting using the formats of your choice using our advanced algorithms across a wide range of media with our DSP.

Campaign setup - Adam K.

Ease of use

Support

Ease of Setup

Read full review

Free Trial

9.6

★★★★★

AdCritter

AdCritter changes all of that. Designed for the ordinary marketer, AdCritter makes buying and managing programmatic campaigns quick and easy. With no monthly minimums, a simple self-serve platform, free geo-targeting and a low CPM, it's perfect for small companies and agencies.

Amazing ad platform for my needs - User in Restaurants

Ease of use

Support

Ease of Setup

Languages supported: English

Platforms: Mac, Win, Linux

Price: $$$$$

Business Size: 1

Read full review

Free Trial

8.6

★★★★★

Amazon DSP

Amazon DSP (formerly Amazon Advertising Platform, or AAP) is a demand-side platform that allows you to programmatically reach your audiences both on Amazon sites and apps as well as through our publishing partners and third-party exchanges.

Great partner to work with! - Agency in Marketing and Advertising

Ease of use

Support

Ease of Setup

Read full review

Free Trial

7.0

★★★★★

Adform Integrated Advertising Platform

The IAP is our natively built integrated solution, featuring best-in-class DSP, Ad Server, and DMP technologies. We are dedicated to providing a single platform, integrated around the needs of our user.

One of the best platform for RTB and programmatic campaigns - Antoni L.

Ease of use

Support

Ease of Setup

Read full review

Free Trial