Melissa Clean Suite

Melissa's Clean Suite (previously Melissa Listware) fights dirty data in your SalesforceВ®, Microsoft Dynamics CRMВ®, or Oracle CRM and ERP platforms by verifying, standardizing, correcting and appending your customer contact data records. The result – clean, vibrant, valuable data you can use for squeaky clean omnichannel marketing and sales success.

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8.8/10 (Expert Score) ★★★★★
Product is rated as #12 in category Address Verification Software
Ease of use
8.6
Support
8.7
Ease of Setup
9.0

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Melissa’s Clean Suite fights dirty data in your SalesforceВ® and Microsoft Dynamics CRMВ® by verifying, standardizing, correcting and appending your customer contact data records. The result – clean, vibrant, valuable data you can use for squeaky clean omnichannel marketing and sales success.

– Autocomplete, verify and correct contacts before they enter the CRM
– Add valuable demographic and firmographic data for effective lead scoring, targeting and segmentation
– Keep contacts clean and up-to-date for improved sales follow up and marketing initiatives
– Protect the quality of your customer data with real-time, point of entry data cleansing or batch processing

Data drives every aspect of customer communication, decision making, analytics and strategy. But, dirty data – stale, incorrect or incomplete data – leads to an inaccurate view of your customers, inefficient operations, suboptimal sales and marketing efforts, and waste. That’s where Melissa’s Clean Suite comes in – it improves the quality of your CRM data by verifying, cleaning, consolidating and enriching the contacts in all of your lists: prospect, customer, donor, etc.

Our capabilities help you with:
– Data Cleansing – clean and dedupe lead, contact and account info for improved marketing
– Deduping – get a single view of the customer to identify churn, renew, up-sell and cross-sell opportunities
– Data Appends – add verified emails and callable phone numbers to your mailing lists for omni-channel marketing that yields high customer engagement and increased sales
– Data Enrichment – add detailed demographics, firmographics, location and property info to your records for more precise segmentation, lead scoring, territory planning and sales intelligence

With plugins for SalesforceВ® and Microsoft Dynamics CRMВ®, your organization can build the perfect application to suit your needs. Our experienced support team will assist with incorporating Melissa’s tools into your environment.

Try Clean Suite today for free!
https://www.melissa.com/lp/g2-crm-suite

Melissa Clean Suite
Melissa Clean Suite

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Customer Reviews

Melissa Clean Suite Reviews

Chris L.

Advanced user of Melissa Clean Suite
★★★★★
Flexible, Accurate, Feature-Rich and Budget Friendly

What do you like best?

Ability to interactively edit and correct address and location data. So many industrial strength tools on the market claim to provide a superior output, but I've tried many of them and found them difficult to set up, take time to train properly and have little if any interactive way to correct errors. Human eyes are so much better at identifying errors and patterns. By incorporating this interactivity, Melissa adds a level of sophistication and ease of use to their service line.

What do you dislike?

Nothing. I've been a user of Melissa products for over 15 years. I have tried over a dozen products in this category and have found nothing better than Melissa. I'm a data perfectionist and Melissa gives me data files that are as close to perfect as possible.

Recommendations to others considering the product:

In over 25 years of marketing, starting with direct mail and transitioning to digital channels, I have not found a more accurate, user-friendly and affordable solution than Melissa. I started as a Mailer's +4 client and have moved to the full suite of products. Having tried so-called industrial strength data quality products from a number of providers, nothing has beaten the ease of use, accuracy, speed and budget friendly price of the services provided by Melissa.

What problems are you solving with the product? What benefits have you realized?

Problems:

Address correction and enhancements

Name parsing and gender assignment

Data enhancements/overlay for addresses

De-Duplication

Phone number parsing and corrections

Benefits:

Accurate and up-to-date address information for customers and prospects

Excellent and flexible deduplication that allows for better customer valuation and product profiling

Personalization from name parsing and gender assignment

Reliable phone numbers and addresses from updates and corrections

Review source: G2.com

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