I like everything but the version control.
What do you like best?
After getting used to it, the level of customization goes way deeper than other TMSs. This is great for power users. The handy custom tools are great but I also wish they would just be features. As a platform, it's relatively easier to troubleshoot compared to GTM.
What do you dislike?
Version control is too rigid and still allows for mistakes (human error) to happen. The UI gets sluggish for larger profiles. There's also an unpredictable delay (related to caching) when publishing a new profile. The filtering and sorting options could be improved. Mass editing is impossible without the custom tools and even then it's not as precise as it needs to be.
Recommendations to others considering the product:
Get comfortable with editing the tag templates. Regularly check for updates to tag templates. Get very familiar with debugging on the front end using breakpoints - this will save you a lot of time. Often, the issue with tags is not obvious in the UI.
What problems are you solving with the product? What benefits have you realized?
It does the job as advertised
