Subbly

What do you like best?

I love the website templates that come with the platform. Subbly lays out call-to-action buttons for your subscription all throughout the layout template. This really takes out a lot of marketing leg work here.

I love that this is a platform where users can change the product that they receive in their subscription every month! There are no other platforms offering this. I went through Shopify, Wix, and Squarespace! None of them offered this as an option. Their "subscriptions" were just subscriptions for the SAME item every month. Therefore in my specific case had I used those platforms, I would have only been able to offer the same wig to users per month. This didn't meet my needs of wanting to offer a variety of different beauty items per month. Women love to change their hair! I was so excited to find this platfomr.

Customer Service - Any question that I have ever had about anything, I have been met with care, concern, and solutions. I am very impressed with their team. It has been a pleasure to learn the software with a rock star customer service oriented team. Rich in particular is very innovative in finding solutions for my super niche business model. Everyone as a whole is very knowledgeable and solution oriented. I have never received customer service like this from any of the other platforms that I have ever used. They will not leave you in the dark, trust me!

What do you dislike?

Shipping - There is no plug in for shipping that could estimate shipping cost per the weight that you put in for a prodiuct. You do have an area where you can enter in the shipping cost. Laying shipping out this way could be very costly similar to an Aliexpress order where you are charged an exorbitant amout of shipping per item rather than by weight. Here is where you have an opportunity for creative marketing. Offer a special promption code for free shipping off a certain amount such as a $50 minimum order.

Not enough variants - I offer wigs through the platform. I had the opportunity to get one-on-one coaching from a Subbly expert on how I could offer multiple styles of wigs that come in various colors. The platform uses a survey tool to build subscriptons. It becomes tedious entering in variants like color in the subscripton survey expereince compared to how it is laid out in stand alone products. It would be cool to incorporate standalone products directly into the survey with an easier way to select color.

Not easy for customers to switch in and out of products - If they click buy on an item, that will automatically put the thing in their cart, which is great for you as a business owner. However, the user experience is not a fun one. What happens on the user's end is that they try to go back and look at other products to casually browse and when they do click on the new option, instead of seeing options and text for the new product, they instead see the variants from the previous wig they viewed IF they didn't choose a variant such as color. Basically, the software forces them to make a decision.

What problems are you solving with the product? What benefits have you realized?

Subbly helped me find a home for my subscription-based business that needs to offer the ability to change which item they will get for the same flat rate every month. Again, there is no other subscription on any of the major website platforms that offer this type of software.