Nielsen provides analytics, planning, and insights into your marketing data as well as access to Nielsen’s data.
Nielsen Marketing Cloud
Nielsen Marketing Cloud
Nielsen provides analytics, planning, and insights into your marketing data as well as access to Nielsen's data.
8.6/10
(Expert Score)
★★★★★
Product is rated as #92 in category Marketing Analytics Software
Customer Reviews
Nielsen Marketing Cloud Reviews
Emma S.
Advanced user of Nielsen Marketing Cloud★★★★★
What do you like best?
When I plan what customers will buy, I make sure my data is analyzed in real time - a principle that informs LM purchases in our newsletter.
What do you dislike?
I dislike pricing models and contracts that are necessary for consumers. I will prefer the option of another agreement from one month which does not close us.
What problems are you solving with the product? What benefits have you realized?
We are able to quickly reach the market with media planning and evaluation without using 4 and 5 different tools to understand our target audience. We realize that we were able to create savings by purchasing our media, uniting our customers' insights and eliminating its predecessors.
