Choozle

What do you like best?

The easy to use interface and instant feedback. If I ever have a question or issue someone from Choozle will get back to me within daily business hours. I have also set up review meetings with Choozle to assess how well my campaigns performed and how to make them better in the future.

What do you dislike?

The difficulty of building the correct audiences. Sometimes when we need a very specific audience it hard to have Choozle create a custom audience that so super specific to the kind of people I need to reach. They have gotten these custom audiences to me in a few days as well as others over a whole month. So it's not very consistent as to how fast these custom audiences can be built. Also, one thing I wish Choozle would provide in their analytics is how many people have been reached.

Recommendations to others considering the product:

Definitely recommend it to anyone who is looking to digitally advertise. It is easy to use, easy to get help from the support team, and produces actual results with a breakdown of analytics.

What problems are you solving with the product? What benefits have you realized?

We are currently targeting the correct people across the nation with a variety of ad campaigns. All of my campaigns have been easy to use and edit if needed. From political campaigns to advertising the oil and gas industry, we have had success in a wide variety of campaigns. When I report to clients it has been very easy to breakdown the analytics. From impressions to CPM it is nice to know what specific ads are being clicked on and seen by the right people. The site list is great as well. There I can see the specific website where my ads appear and how many impressions it has.