Zeta Programmatic, Formerly Sizmek

Zeta Programmatic, Formerly Sizmek is fueling digital advertising campaigns for advertisers & agencies around the world. See and be seen.

Languages supported: English, Spanish

7.4/10 (Expert Score) ★★★★★
Product is rated as #24 in category Creative Management Platforms
Ease of use
7.1
Support
7.3
Ease of Setup
6.5

Images

Check Software Images

Sizmek creates impressions that inspire through its people-based creative optimization platform. In the digital world, creating impressions that inspire is vital to building meaningful, long-lasting relationships with your customers. Sizmek provides powerful, integrated solutions so creative and data work together, optimizing campaigns across all media. When your messages resonate, your impact amplifies, and your business reaches new heights. Sizmek operates its platform in more than 70 countries, with local offices providing award-winning service throughout North America, EMEA, LATAM, and APAC, and connecting more than 20,000 advertisers and 3,600 agencies to audiences around the world, serving over 2.3 trillion impressions each year.

Zeta Programmatic, Formerly Sizmek
Zeta Programmatic, Formerly Sizmek

Show more categories

Customer Reviews

Zeta Programmatic, Formerly Sizmek Reviews

Consultant in Internet

Advanced user of Zeta Programmatic, Formerly Sizmek
★★★★★
Useful Report Product

What do you like best?

It is a great report platform for users to view reports for different advertising campaigns. It provides analysis for delivery and performance, which are very useful. It includes various metrics for users to analyze and optimize their campaigns and advertising products.

What do you dislike?

One thing that we really dislike is that Sizmek only includes previous 45 days report. It is very inflexible and not easy when users want to view the report more than 60 days within one report. We have to generate two reports and add numbers together. Also, the report likes nice, but it includes blank columns and can not be pivoted. We have to spend a long time to delete unnecessary columns to make a pivot table. If Sizmek could provide raw data report such as csv format, it would be much better for users to view the report.

Recommendations to others considering the product:

Sizmek provides detailed reports for advertising campaigns. It provides analysis for delivery and performance, which are very useful. It includes various metrics for users to analyze and optimize their campaigns and advertising products.

It would be better if more customization of columns could be included and date range could be customized.

What problems are you solving with the product? What benefits have you realized?

We are doing the campaign optimization and advertising campaign launch. The Sizmek report really helps us to view the performance of different advertising campaigns and what the discrepancy is between 3rd party report and our report. It is very useful when we need to deliver impressions for our client and optimize the campaigns.

Review source: G2.com

Leave a reply

Your total score

B2B Software Guide