Best Attribution Software in 2024

7.4

★★★★★

Adobe Advertising Cloud

The days of siloed media are finally over. Welcome to Adobe Advertising Cloud — the only independent ad platform that unifies and automates all media, screens, data, and creativity at scale.

Best marketing and Advertising product - Abdul H.

Ease of use

6.6

Support

6.9

Ease of Setup

0.0

Languages supported: English

Platforms: Mac, Win, Linux

Price: $$$$$

Business Size: 1

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9.6

★★★★★

Everflow

Everflow provides smart tools for marketers. Everflow is to provide tools for marketers that will make them more productive and successful.

Awesome tool an even better support - Robert B.

Ease of use

9.0

Support

9.8

Ease of Setup

0.0

Languages supported: English

Platforms: Mac, Win, Linux

Price: $$$$$

Business Size: 1

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9.2

★★★★★

ActiveCampaign helps growing businesses meaningfully connect and engage with their customers. Its Saas platform enables businesses to create optimized customer experiences by automating many behind the scenes processes and communicating with their customers across channels with personalized, intelligence-driven messages.

For beginner or advanced online marketers - Anita H.

Ease of use

8.6

Support

9.3

Ease of Setup

8.5

Languages supported: Danish, German, English, Finnish, French, Indonesian, Italian, Dutch, Polish, Portuguese, Spanish, Turkish, Vietnamese, Chinese (Simplified)

Platforms: Mac, Win, Linux

Price: $$$$$

Business Size: 1

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8.2

★★★★★

LiveRamp

Data Onboarding connects customer data to digital marketing applications and media platforms.

Great way to monetise your site traffic - Mark A.

Ease of use

8.1

Support

8.1

Ease of Setup

0.0

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9.2

★★★★★

CallRail

CallRail is a phone call tracking and analytics platform that helps businesses understand which marketing campaigns are delivering valuable phone call conversions.

Great platform - James N.

Ease of use

9.1

Support

9.3

Ease of Setup

9.0

Languages supported: English

Platforms: Mac, Win, Linux

Price: $$$$$

Business Size: 1

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7.6

★★★★★

TrackMaven

Marketing leaders from hundreds of the world's best brands use TrackMaven to understand the full impact of their marketing. With the TrackMaven platform, marketers are able to optimize content and campaigns, tie marketing activities to ROI, and benchmark industry performance. The TrackMaven platform monitors activities across 19 digital channels and analyzes more than 1 million pieces of unique marketing content every day.

An excellent tool for social support, metrics, and analytics - Ungureanu B.

Ease of use

7.9

Support

7.4

Ease of Setup

7.2

Languages supported: English

Platforms: Mac, Win, Linux

Price: $$$$$

Business Size: 0

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9.0

★★★★★

SharpSpring

SharpSpring is Simple Marketing Automation for Agencies & SMBs

SharpSpring is a CRM that makes sales easier - Jason C.

Ease of use

8.5

Support

9.1

Ease of Setup

7.6

Languages supported: German, English, French, Italian, Dutch, Portuguese, Romanian, Slovak, Spanish, Turkish

Platforms: Mac, Win, Linux

Price: $$$$$

Business Size: 1

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8.6

★★★★★

Onclusive

Onclusive is the data science company for marketing and communications. We reveal which strategies drive actual business outcomes and deliver a brand's most valuable content to its target audience, at scale.

Software that really understands PR - Will G.

Ease of use

8.2

Support

8.5

Ease of Setup

8.1

Languages supported: Afrikaans, Arabic, Azerbaijani, Bashkir, Belarusian, Bengali, Bosnian, Bulgarian, Catalan, Cebuano, Czech, Chuvash, Welsh, Danish, German, Greek, English, Estonian, Basque, Persian, Finnish, French, Scottish Gaelic, Irish, Gujarati, Haitian, Hebrew, Hindi, Croatian, Hungarian, Armenian, Indonesian, Icelandic, Italian, Javanese, Japanese, Kannada, Georgian, Kazakh, Kirghiz, Korean, Latin, Latvian, Lithuanian, Luxembourgish, Malayalam, Marathi, Macedonian, Mongolian, Burmese, Nepali, Newari, Dutch, Norwegian, Punjabi, Polish, Portuguese, Romanian, Russian, Slovak, Slovenian, Spanish, Albanian, Serbian, Swedish, Tamil, Tatar, Telugu, Tajik, Tagalog, Thai, Turkish, Ukrainian, Urdu, Uzbek, Vietnamese, Yoruba, Chinese (Simplified), Chinese (Traditional)

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9.0

★★★★★

CAKE

CAKE provides proprietary cloud-based solutions to collect, attribute and optimize the performance of digital marketing return on investment, in real-time.

Great system for affiliate and lead management - Administrator in Marketing and Advertising

Ease of use

8.4

Support

9.2

Ease of Setup

8.2

Languages supported: English, Dutch, Portuguese, Spanish

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8.8

★★★★★

LeadsRx

LeadsRx is a SaaS marketing attribution solution that helps marketers connect the dots between online and offline programs and customer acquisition events, it tracks customer journeys to better understand the mix of marketing programs that drive revenue that eliminate wasted ad spend, improve conversions, and improve overall Return On Advertising Spend (ROAS).

It helped me prove ROI to my clients - Jason J.

Ease of use

8.7

Support

8.7

Ease of Setup

9.1

Languages supported: English

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9.8

★★★★★

Openprise

The Openprise Data Orchestration Platform automates dozens of business processes to simplify your martech stack and eliminate technical debt. With Openprise, companies can automate processes such as list loading, data cleansing and enrichment, deduplication, lead to account matching, lead routing, attribution, and many more, all without writing any code.

The missing link - Administrator in Electrical/Electronic Manufacturing

Ease of use

8.3

Support

0.0

Ease of Setup

0.0

Languages supported: German, English, French, Portuguese, Spanish, Chinese (Simplified)

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7.8

★★★★★

AdRoll

Since 2007, AdRoll has been on a mission to help businesses compete online and grow revenue. Ambitious commerce brands use the AdRoll E-commerce Growth Platform to make their display, social and email advertising work together to accelerate business growth. Powered by industry-leading automation and personalization, brands are better able to structure, measure and sync their marketing efforts. Built for performance, our Growth Platform sees ...

Highly Recommend - Andrea K.

Ease of use

8.2

Support

7.3

Ease of Setup

0.0

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9.8

★★★★★

Xtremepush

Xtremepush is a Multi-Channel Marketing Automation platform with All-in-One Enterprise solution that combines the power of In-App Analytics, Mobile Push & In-App Messaging, Web Push Notifications and iBeacon & Geo-Fencing targeting and delivers personalised campaigns to effectively drive conversions and reduce user churn.

Genius Marketing Tool - Administrator in Publishing

Ease of use

Support

Ease of Setup

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9.0

★★★★★

Instabot

Instabot is a conversion chatbot that understands your users' needs, provides information, & converts them into action quickly & effectively.

My conversion rate multiplied by 4 - Gonzalo D.

Ease of use

9.4

Support

8.8

Ease of Setup

8.8

Languages supported: Afrikaans, Arabic, Bengali, Bulgarian, Catalan, Czech, Welsh, Danish, German, Greek, English, Estonian, Basque, Persian, Finnish, French, Irish, Gujarati, Hebrew, Hindi, Croatian, Hungarian, Armenian, Indonesian, Icelandic, Italian, Japanese, Georgian, Central Khmer, Korean, Latin, Latvian, Lithuanian, Malayalam, Marathi, Macedonian, Mongolian, Malay, Nepali, Dutch, Norwegian, Punjabi, Polish, Portuguese, Quechua, Romanian, Russian, Slovak, Slovenian, Spanish, Albanian, Serbian, Swahili, Swedish, Tamil, Tatar, Telugu, Thai, Turkish, Ukrainian, Urdu, Uzbek, Vietnamese, Chinese (Simplified), Tibetan, Fijian, Maltese, Maori, Samoan, Tonga (Tonga Islands), Xhosa

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9.6

★★★★★

Ruler Analytics

Ruler Analytics adds valuable insight to leads sourced through inbound phone calls and form fills, integrating with popular advertising, analytics and CRM tools to seamlessly fit in most modern workflows.

Ruler Analytics Successful Tool For Tracking Business Calls And Visitors - Nikita S.

Ease of use

Support

Ease of Setup

Languages supported: English

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9.6

★★★★★

Adtriba

The system captures all marketing touchpoints and calculates the actual profitability of each campaign through big data technology and AI. By reporting the results in one simple dashboard Adtriba massively reduces cross-channel complexity and allows for an optimization of marketing performance.

very useful tool to determine potentials - Felix W.

Ease of use

Support

Ease of Setup

Languages supported: German, English

Platforms: Mac, Win, Linux

Price: $$$$$

Business Size: 1

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9.4

★★★★★

DemandJump

DemandJump is the leading Marketing Insights & Attribution Platform, showing marketers what their target audience is doing, what their competitors are doing, and what actions they should take next to achieve better outcomes. Customers are empowered by knowing what content to write, what keywords to include, which websites to target, videos to produce, and much more. DemandJump gathers and assembles disparate data to create networks of customer ...

A B2B Marketers Best Friend - JoLynda W.

Ease of use

8.8

Support

9.6

Ease of Setup

8.9

Languages supported: English

Platforms: Mac, Win, Linux

Price: $$$$$

Business Size: 1

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8.6

★★★★★

Demandbase ABM Platform

The biggest and fastest growing companies in the world rely on Demandbase to drive their ABM strategy and maximize their marketing performance.

DemandbaseOne - Valuable Insights - Alyssa D.

Ease of use

8.3

Support

8.7

Ease of Setup

8.1

Languages supported: English

Platforms: Mac, Win, Linux

Price: $$$$$

Business Size: 1

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8.8

★★★★★

Terminus ABM Platform

Terminus is the most complete ABM platform available. Find the right audiences, get relevant messages in front of them across every channel, bring your sales team along for the entire revenue journey, and measure performance on everything – all from one place.

Launched an ABM Program in 60 Days - Torrey D.

Ease of use

8.7

Support

8.8

Ease of Setup

9.1

Languages supported: English

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8.8

★★★★★

CallSource

CallSource offers advanced call-tracking technologies to collect business intelligence about your customers and the effectiveness of your marketing programs.

Call Source is a great tool for call Analytics - Shradha S.

Ease of use

8.5

Support

8.6

Ease of Setup

0.0

Platforms: Mac, Win, Linux

Price: $$$$$

Business Size: 1

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9.6

★★★★★

PixelMe

URL shortener for savvy marketers. Add a retargeting pixel in any link and retarget all the people who click on them!

Great link shortner with pixel features - GetStartup I.

Ease of use

Support

Ease of Setup

Languages supported: English, French

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9.4

★★★★★

Adinton

Adinton is a software for analyzing and optimizing marketing campaigns that allows you to manage online marketing investment return and sales due to spending optimization.

Adinton Best Analytics Marketing Software To Manage Business Audiences - Agency in Information Technology and Services

Ease of use

Support

Ease of Setup

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7.6

★★★★★

Wicked Reports

Wicked Reports is a marketing analytics platform that provides subscription-based, actionable reports on marketing results at each stage of the customer's journey from first click to sale.

What's not to love? - Consultant in Health, Wellness and Fitness

Ease of use

Support

Ease of Setup

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9.0

★★★★★

Attribution

Attribution offers multi-touch attribution in a simple dashboard that presents all ad campaigns, cost, visits, conversions and return on investment in one view.

Attribution App solved a problem that would take months to resolve for PadSplit. - Deniz C.

Ease of use

8.8

Support

8.9

Ease of Setup

0.0

Languages supported: English

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9.6

★★★★★

CaliberMind

CaliberMind is an intelligent account lifecycle management solution that seamlessly integrates with your core CRM & MAP systems to bring together all the lead and account data into one place for matching, routing, scoring and analytics - so revenue teams can target accounts, act, and report on account-based data.

Very good - Tom Y.

Ease of use

8.4

Support

9.8

Ease of Setup

7.8

Languages supported: English

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7.6

★★★★★

C3 Metrics

C3 Metrics is an analytics SaaS platform that focuses on managing your ROI with viewability, actionable attribution, cross-device, conversion controls, and tv attribution.

Streamline everything! - Administrator in Medical Devices

Ease of use

Support

Ease of Setup

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10.0

★★★★★

Prismana

Prismana is an online lead attribution platform built to help businesses measure the efficacy of their efforts.

Everything I expected and more. Great experience ! - Administrator in Marketing and Advertising

Ease of use

Support

Ease of Setup

Languages supported: English, Romanian

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8.4

★★★★★

Impact

Impact digital marketing platform is a platform that enables significant improvement in the return on global advertising spend for brands and agencies, it provides a fully-integrated suite of products for media attribution, performance marketing, tag management and mobile analytics.

Not user-friendly interface and problem with withdrawals - Anton A.

Ease of use

8.0

Support

8.3

Ease of Setup

0.0

Languages supported: Afrikaans, German, English, French, Spanish, Chinese (Simplified), Chinese (Traditional)

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9.2

★★★★★

ORM Technologies

Brings the power and benefits of Advanced Business Analytics to medium sized corporations. ORM delivers an easy to use cloud-based solution that leverages ORM's deep expertise in Optimization and Statistical Analytics.

Great tool, even better company - Brad C.

Ease of use

7.9

Support

9.5

Ease of Setup

7.1

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6.4

★★★★★

Nielsen Attribution (formerly Visual IQ)

Nielsen Attribution (formerly Visual IQ), empowers marketers to analyze consumer behavior across channels & devices and optimize performance by audience segment.

User friendly and re-attributed CPL - Luca M.

Ease of use

5.0

Support

7.0

Ease of Setup

3.9

Languages supported: German, English

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