Suzy is an always-on insights platform that allows enterprise companies to get instant, iterative feedback from any target consumer in minutes.
Whether it’s a one-off question, robust survey, or in-depth virtual qual interview, Suzy is there to help you co-create and make faster, consumer-centric decisions.
What is the Suzy Difference?
– We are an always-on, iterative platform. Ask a single question, a robust survey, or a rapid concept test and get high quality results in a matter of minutes.
– We give you the ability to target your precise consumer. Narrow in on very specific demographics, attributes, and behaviors, or integrate a custom typing tool or segmentation.
-We own our own panel. Meaning, not only are we focused on enhancing the consumer survey experience, but we also enable powerful retargeting, so you can follow up and dig deeper over time.
User in Broadcast Media
Advanced user of Suzy
★★★★★
Suzy provides an agile solution to a wide-range of business questions
What do you like best?
The things I like the most are the ability to fully customize surveys and the pace at which results are received. In addition, their client success manager, Meghan, has been an invaluable part of our success in using Suzy. She is very generous with her time and is willing to chat through projects to ensure we are taking the best route possible for recruitment and survey design. We are grateful for her partnership!
What do you dislike?
I would like the Suzy sample to be calibrated to the U.S. Population. In addition, it would be very helpful if we were able to select our desired cross-tabs/filtering prior to exporting the summary deck.
What problems are you solving with the product? What benefits have you realized?
Suzy allows us to answer various questions, such as creative diagnostic, content planning, sponsorship impact. It has helped collect recommendations from fans for what they would like to see in upcoming content segments, as well as understand how our current features are resonating with them. We have also used it for creative testing purposes. The ability to upload static images or video links has allowed us to test both forms creative. Suzy has been particularly useful in understanding consumer sentiment during COVID-19. It has offered a real-time solution to understand how sentiment and purchase patterns have shifted.
Review source: G2.com
