Campaign Manager is a customer experience orchestration platform that enables Adaptive Marketers™ to automate a consistently relevant Adaptive Customer Experience™ by simultaneously utilizing the latest state of each customer relationship across multiple campaigns and channels.
As part of the Chameleon™ platform, Campaign Manager orchestrates a fully contextual experience through Omnichannel marketing automation delivering response driven personalization. This is underpinned by unprecedented access to the data and ‘Insights’ capability, enabling the marketer to access the full extent of each customer relationship in a matter of seconds with real-time campaign and customer analytics.
Alterian Real-Time CX Platform
