ActivePrime provides innovative, automated customer intelligence solutions helping more than 120,000 users in 42 countries. Our data quality and fuzzy search technologies enable our customers to generate consolidated, actionable customer intelligence from both cloud and on-premise data.
Customer Reviews
Administrator in Computer Software
Advanced user of ActivePrimeEase of use, as the tools works right from Salesforce without installing any software or exporting records.
ActivePrime support is very helpful and walked me through solving all issues.
Their pricing model: it's based on number of admin users, and not total number of CRM users, which is a big advantage against other options.
Merging rules were a little bit difficult to learn and utilize to customize deduplication process. I contacted support and they helped me managing these rules and customizing them to our specific needs.
The problem was finding and merging large amount of duplicates, especially duplicates with little value variations that we couldn't figure out how to find.
CleanCRM tool helped us finding and merging all types of duplicates that already exist in our CRM.
On the other hand, CleanEnter and CleanImport help us preventing new duplicates from entering our CRM when we are importing or manually inserting new leads and contacts into Salesforce.
