The essential features of Yandex.Metrica
What do you like best?
The web tool, where 100 targets can be defined for each page, provides detailed tracking of every movement of the users. With its easy and practical panel, Yandex Metrica allows you to organize reports as desired. Reports can be saved for quick access at any time. Through the panel, site owners can choose the graphic shape, segment and desired time interval. It is possible to add preferred metrics and dimensions to the graphics.
What do you dislike?
Yandex Metrica allows you to make important analyzes that Google Analytics lacks. There are not many reasons not to use this great tool. You can also evaluate the usability of the site by comparing the records of the site's desktop, mobile and specially created pages for users who have logged in.
What problems are you solving with the product? What benefits have you realized?
Yandex Metrica has distinct differences from Google Analytics. One of its most important distinguishing features is that it does not limit data and provides you with precise data no matter how many sessions. It can analyze the efficiency of your marketing activities. You can follow all kinds of actions your visitors do on your site and that is important to your company. You need to set up the E-commerce report to automatically calculate the cost per order value and get detailed statistics on each of your bids.
