Upland Adestra is a leading global provider of First-Person Marketing email and lifecycle marketing solutions for global and growing brands alike. The company’s industry leading email marketing and automation platform provides marketers with a powerful infrastructure that helps them communicate more effectively with their customers and subscribers by providing hyper-relevant context. This proprietary technology also allows for automated email messaging and incorporates enterprise-class native functionality, which reduces implementations. Along with a superior platform to execute marketing automation, Adestra was founded on the principle that marketing success takes more than technology, which is why customer service is at the heart of our business.
Upland Adestra
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Upland Adestra Reviews
User in Publishing
Advanced user of Upland AdestraWhat do you like best?
I think its pretty easy to use. I never used an email program like this so I had to learn from scratch. I found it pretty self explanatory to complete the general email requirements. Customizing is fairly easy as well and their service team is quick to answer.
What do you dislike?
I don't like the way the layout is set up. I wish some things were easy to find and there is a huge lag when switching through certain pages.
Recommendations to others considering the product:
Its a pretty straightforward product when it comes to the basics.
What problems are you solving with the product? What benefits have you realized?
I'm not sure what sort of problems I could solve with Adestra. It helps me get the job done and I haven't had any issues with the platform in general. It makes sending emails easier. I do wish they had more tutorials for certain email customization. I find myself having to go back and forth a lot with their customer service.
