Trialfire

Trialfire is a leading multi-touch attribution platform that addresses the challenges of digital marketing in today’s complex environment. The only solution to employ complete path-to-purchase attribution using collaborative game theory, Trialfire empowers marketers to invest the right levels of spend in the right mix of channels to drive optimal results. Founded in 2013, Trialfire is headquartered in Toronto. For more information visit www.trialfire.com

Trialfire

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User in Information Technology and Services

Advanced user of Trialfire

★★★★★

A strong CRO funnel software, UI a little weak

What do you like best?

The ability to create trends, funnels and custom pin. Also, the dashboards are really easy to interact with and allows you to create BI rows relatively simply (easier than tableau and Google Data Studio).

What do you dislike?

The iframe capabilities are glitchy in the actual builder. Sometimes, you need to download a chrome extension to allow it to work. Also, there could potentially be more documentation on how to work with the software (not just the API).

Recommendations to others considering the product:

Try to provide more in-depth training documentation on your site.

What problems are you solving with the product? What benefits have you realized?

Business Intelligence

Review source: G2.com