Squirrly

What do you like best?

It has by far the most amount of SEO Tools for WordPress under one Roof. It lets you do daily tasks so you can improve some posts every day. Have connectivity with Google Webmaster Tools and pulls data. The guided SEO improvement in the post editor is helpful and natural. Also, the addition of the JSON LD Data for posts is really good too. All in all, it's a powerful SEO tool that integrates so many aspects of SEO improvement, such as Keyword Research, Daily Suggestions, 14 Days WorkShop right inside WordPress, Guided SEO improvements while writing (Live), and many more.

What do you dislike?

My major quirk for this tool is that it does not use native WordPress UI Elements, which makes it difficult to Navigate, also makes it look like it was not seamlessly integrated with WP. The current workflow requires you to open multiple tabs while researching keywords, which is not a correct workflow in my opinion. Also, the live guide in the post-editing interface looks like a pop-up window rather than integrated with WP Native sidebar, yes you can make it part of the sidebar from options but it will be difficult to reach due to the difficulty of positioning it correctly. It should have its own sidebar tab like many others already did (eg Yoast). Due to the current design, it is nearly impossible to work on a post while I am working on an iPad. Don't great me wrong, it's a massive and powerful utility but I think it is about time to completely redesign the interface, workflow mechanics that sit well with WordPress native platform design. Due to the complexity of the workflow and design, sometimes we can't take full advantage of the powerful capabilities of this SEO tool. I hope the creators will listen to this outreach from us.

Recommendations to others considering the product:

It may seem overwhelming at first, but Squirrly comes with a lot of features packed inside it. My advice will be not to give up on the product. There is a lot of room to improve in the UI elements, but the functions are already there. Just take your time to get used to it.

What problems are you solving with the product? What benefits have you realized?

Keyword optimization has been a major change from Yoast. I prefer how Squirrly suggested improving and in the last 1 month, I have noticed some improvements in the traffic of some focus pages that I have implemented keyword changes after doing research using the same too.