Sendy

What do you like best?

Cost obviously is a major factor which gives you a perpetual license for the all the minor versions releases, which means you are covered for a pretty good time. Other considerations are ease of implementation, configuration and maintenance. Creating templates (copy-pasting HTML code), maintaining lists and campaigns is also not too difficult.

What do you dislike?

The interface - I wish the dashboard and other interfaces were a bit more user-friendly to use. It takes some time to get used to the interface. Also, more of a wish-list perhaps given the cost, however, an interface to check email rendering with different email applications would have helped a lot to remain on a single system than using a separate system just for the purpose.

Recommendations to others considering the product:

For early days of your organisation, if you are looking to manage your subscribers list automatically (including unsubscribe, etc), go for Sendy.

What problems are you solving with the product? What benefits have you realized?

Mostly this was being used to send campaigns and newsletters to subscribers. In our initial phases, when we were bootstrapping and wanted good returns for every buck spent, Sendy came as a good tool achieving the purpose along with AWS SES. It did fulfill it's utility in the initial growth phase when we were able to make a cost-effective solution to our immediate problem of being connected to our user-base and apprising them of our promos and offers from time to time. With it's basic analytics regarding unsubscribing and delivery, it also helped us to maintain our domain and IP reputation for email sending. This resulted in increasing our SES email sending capability to be increased to 50k emails per 24 hours with a good per second rate.