Great Search tool, Merchandising tool and much much more
What do you like best?
We initially came to search spring to help provide a better search experience on site for our customers. We also liked their ability to merchandise product on site and create custom merchandising campaigns. Search spring ended up be the solution to many of our on site needs and we absolutely love them for it. We have customizable site filters, intelligent search which can also be controlled and merchandized. We were able to add helpful design elements to our category pages to help site navigation. Now we are adding their intuitive product recommendation functions that are personalized to the user. Our site has become much more user friendly to navigate and has also been a great tool for on site marketing. We get in depth reporting built in which has helped us craft informed site campaigns and helped lead customers to results more often.
What do you dislike?
Currently when an update is made to a campaign or a change is made to products in the back end, you are required to Index to see the changes go live. That process can slow down changes live on the site. We are told that this year that time lag will be instantaneous.
Recommendations to others considering the product:
They are a great choice! We are very happy clients and we are looking forward to many more years partnered with them. We are soon rolling our their personalized recommendations feature and we are constantly impressed with the tools they provide us.
What problems are you solving with the product? What benefits have you realized?
Faceted Search, on site merchandising and marketing, customized search results and marketing, redirecting zero search results to a page with opportunity to market a similar product. Helping fine tune customers search results with the use of synonyms. Some UX issues were also solved such as highlighting new products with a "new" tag. Informing customers of additional colors available.
Creating banners on site to help promote sales, inline category page marketing, custom collection assortment pages.