Great platform for target market research
What do you like best?
I love how easy to use the Pulse platform is. I can run unlimited single questions to their user database, then use those insights to better inform content messaging, product roadmap, competitive analysis, etc.
What do you dislike?
The timeline to run a study with their team is a bit lengthy from start to finish, but I'm sure it will become more efficient over time as our team works more closely with the Pulse team.
What problems are you solving with the product? What benefits have you realized?
The IT executive audience can be difficult to reach, given they're bombarded so often for attention. With Pulse, we are able to gather reliable and unbiased responses to better inform our company strategy.