Postwire

What do you like best?

I love how beautifully and quickly Postwire lets me share media hits we've secured for clients to our clients, their investors and stakeholders. Our clients love it and it's more elegant than sending clients a list of links and excerpts.

We also use it to present key online research to clients as well.

I just love it.

What do you dislike?

It has gotten better over time, but it is still a bit clunky to move items around once you select them, trying to group things together when you are literally just trying to move one from one place to another.

What problems are you solving with the product? What benefits have you realized?

We like to show clients value for their money and Postwire helps us in that conversation. We have also noticed that it's been very helpful to clients, particularly when they are trying to attract investors. One client asked for an investment of $1million -- but was pleasantly surprised when the investor offered $2million. Postwire wasn't responsible for that, of course, but it did let us lay out the narrative of this company as a successful one on the rise and worthy of investment.