A solution for management of social media profiles and the content
What do you like best?
After the implementation of this management solution, we are managing our social profiles on different social media platforms more efficiently as we can reliably schedule different posts for different platforms as well as set reminders for different digital tasks. Campaign planning is also easier now. You can build content consistency across multiple profiles of your brand with controlled content streams. In short, it is our go-to solution as it possesses built-in planning and management tools.
What do you dislike?
It might be good if they introduce more improved Calendar capabilities. The user interface can be slow while performing multiple tasks at one time. I think that if they upgrade the user interface, this problem can be resolved too.
What problems are you solving with the product? What benefits have you realized?
It has built-in community management capabilities as well as image editing features. we store all of our content in its asset management library so that we do not have to deal with any issues of having scattered data. You will have a regulated content workflow with its capability to send and receive workflow approvals. For us, it is the best partner to manage our social media branding platforms.