What do you like best?
NeoReach gives a lot of great tools for finding influencers that fit perfectly with our client's brand. We work with smaller businesses so NeoReach gives them access to top tier influencers they may not have otherwise had an in for. The most helpful part about NeoReach is definitely the data analyzing. They really do the work for you and track all kinds of things in easy-to-read ways that make it super easy to send our client's way.
What do you dislike?
There are a few resources that are not applicable to our smaller clients because NeoReach is designed for bigger brands. In the future, it would be great to see more features that are designed specifically for smaller brands or plans that allow you to choose smaller feature packages so smaller brands don't end up paying for a bunch of features they don't use.
Recommendations to others considering the product:
If you're a bigger brand, this definitely the company for you. If you are a smaller brand, I recommend looking at the features and making sure you will utilize all of them completely but even still, they give you such great data I think it is worth it.
What problems are you solving with the product? What benefits have you realized?
Our search time for influencers has cut been cut in half. With over 40 filters, searching for influencers to fit specific brands is really easy. NeoReach also makes it super convenient to keep all of our influencer/campaign data right in one place in an easy-to-read format. All in all, our data is just easier to manage. The data is able to be exported in a CSV report which makes it really easy for us to send to brands as a highlight reel of the campaign.