exaudi is the Neodata’s Data Management Platform capable of:
(i) Dealing with and standardizing various data sources, both internal to the Customer (e.g. data from online campaigns, online data, CRM data, business data, etc) or external (such as data provided by data providers, sociodemographic data, psychographics, research, etc.)
(ii) Aggregate this data through defined business marketing rules in audience segments determined by homogeneous characteristics (such as client/non-client, family segments, male segments, etc.) and display these relationships via front end dashboards
(iii) Enable this data in marketing campaigns according to the needs of Companies through integrations with platforms used by Customers (for example, SSP, DSP, CRM, CMS, DEM, etc.). exaudi already integrates several platforms and the updated platforms’ list is available on request. Customer can ask Neodata to evaluate custom personalization and integration with platforms not included in the list.
Exaudi DMP
Exaudi is a turn-key, fully customizable data management platform fuelled by artificial intelligence, equipped with a powerful tag manager for simplified tagging, open to customization of user interface and apis and available with different pricing options for brands, publishers and agencies.
10.0/10
(Expert Score)
★★★★★
Product is rated as #4 in category Data Management Platform (DMP) Software
Exaudi DMP
Customer Reviews
Exaudi DMP Reviews
Administrator in Publishing
Advanced user of Exaudi DMP★★★★★
What do you like best?
Exaudi features a very intuitive user interface, there is the possbility to customize the UI and also the technology behind in according with the developers. Last but not least the artificial intelligence allow you to have an high precision for the forecasts.
What do you dislike?
There are not 3rd party data but probably this is not an issue because this is the nature of Neodata philosophy for a DMP.
Recommendations to others considering the product:
Please don't consider just the modules you can see already integrated, try to ask to Exuadi team about some feasible custom solution.
What problems are you solving with the product? What benefits have you realized?
We are generating more revenues in terms of Media considering the big amount of detailed data we have for our users, bulding a large of type of audiences.
