Conductor

Conductor's content intelligence platform, Conductor Searchlight, generates customer intent insights that lead to compelling content, increased traffic, and higher organic marketing ROI.

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9.2/10 (Expert Score) ★★★★★
Product is rated as #12 in category Content Analytics Software
Ease of use
8.5
Support
9.4
Ease of Setup
9.2

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Conductor is the world’s leading organic marketing company. Our content intelligence platform, Conductor Searchlight, generates customer intent insights that lead to compelling content, increased traffic, and higher organic marketing ROI.

Conductor’s technology enables marketers to understand their prospective customers’ intent by revealing the trends and topics they are searching for at every phase of the purchase process. Customizable dashboards and workflows guide marketers through the content creation process, empowering them to continuously measure, refine, and demonstrate the effectiveness of their SEO and content marketing efforts.

We also offer services and support that empower marketing teams to drive results and put their customers’ first. Conductor’s forward-thinking customers include Citibank, Samsung, Slack, and Shiseido.

Conductor was ranked #38 by Inc. Magazine in its Fastest Growing Private Companies list, and has been recognized as one of the Best Places to Work in America for seven years running.

Conductor
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Customer Reviews

Conductor Reviews

Zach R.

Advanced user of Conductor
★★★★★
We are much better off thanks to Conductor

What do you like best?

The ability to go from research to content brief to analysis/measurement of a completed piece all in one place makes for a streamlined process for a large content team, and an easy ramp process for new hires.

Plus, it's easy to determine ongoing optimizations for our live content pieces and contextualize their results against competition.

Since we're always on the lookout for ways to improve our SERP rankings, the platform makes it incredibly easy to see how competition is ranking in the SERP for a certain keyword term, and offers insights on how to better compete or improve.

What do you dislike?

It can be frustrating to get results weekly instead of daily or in real time.

Creating customized reports is not always the most intuitive process, and so often feel like we're compromising data that's there simply because we couldn't build the report how we envisioned.

Recommendations to others considering the product:

It's an immediate positive to your content and SEO team – even if you're using the platform for a few months, it'll make a massive difference to your content and SEO initiatives.

What problems are you solving with the product? What benefits have you realized?

We are working to revamp our entire content offering to be much more useful to our audience.

In correlation, Conductor is helping to make sure those pieces are ranking well in the SERP and are driving improvements in organic traffic.

Review source: G2.com

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