Best Data Management Platform (DMP) Software in 2024

6.2

★★★★★

Conversant

Conversant helps the world's biggest companies grow by creating personalized experiences that deliver higher returns for brands and greater satisfaction for people.

good - Hickman N.

Ease of use

6.8

Support

5.4

Ease of Setup

4.7

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7.6

★★★★★

Oracle BlueKai Data Management Platform

Oracle BlueKai Data Management Platform offers its customers a solution for managing and activating all their 1st and 3rd party data for use in their marketing and customer interactions.

Dependable product, subpar support and implementation team - Ankit D.

Ease of use

7.3

Support

7.6

Ease of Setup

0.0

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9.2

★★★★★

SAS/ACCESSВ® 9.4 Interface to PC Files

SAS/ACCESS is a 9.4 Interface to PC Files that is Seamless, transparent data access., Flexible query language support, Wide range of performance, Metadata integration, Optimization, and Push-down processing to the database

SAS Access an very efficient & powerful option for Data processing and reporting - Kunal K.

Ease of use

8.7

Support

9.4

Ease of Setup

9.6

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9.0

★★★★★

The Trade Desk DMP

The Trade Desk empowers buyers at the campaign level with the most expressive bid capabilities in market, full-funnel attribution, and detailed reporting that illustrates the consumer journey from initial impression to conversion.

My Top Recommended DMP - Joe K.

Ease of use

8.9

Support

9.0

Ease of Setup

8.9

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6.8

★★★★★

RhythmOne

RhthymOne is the data-driven marketing company that connects with brands assets to find and and connect with high-value consumers.

RythmOne CPM Review - Desislava D.

Ease of use

7.0

Support

6.8

Ease of Setup

0.0

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8.2

★★★★★

Google Audience Center

Audience Center 360 is a data management platform designed to offer the capability to unify data from analytics, ads, email, social, and CRM to better understand and reach customers.

Google Audience Center is a Great Insight Tool if you really want to segment your audience. - Jordan M. A.

Ease of use

7.6

Support

8.0

Ease of Setup

7.7

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6.6

★★★★★

Nielsen DMP

Nielsen Marketing Cloud and it's leading DMP empowers brands, agencies and media companies to connect more effectively with customers by combining Nielsen's world-class audience data, media planning, marketing activation, analytics and AI-powered modeling capabilities in a fully-integrated platform.

Great tool for analyzing audience data - Shayna L.

Ease of use

6.5

Support

6.0

Ease of Setup

6.7

Languages supported: English

Platforms: Mac, Win, Linux

Price: $$$$$

Business Size: 1

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8.8

★★★★★

Pega Marketing

Jumpstart lifetime value with 1-to-1 marketing

PEGA PRPC review - Sushmita D.

Ease of use

8.5

Support

8.7

Ease of Setup

0.0

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8.0

★★★★★

Signal

Signal is the first and only Customer Identity Solution for the enterprise. Signal's platform transforms the customer experience by providing contextual relevance at all points of engagement, regardless of place or time.

Signal to the rescue - Renwick F.

Ease of use

8.5

Support

7.8

Ease of Setup

0.0

Languages supported: English

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8.6

★★★★★

ownerIQ

Second-Party Data solutions powering the largest transparent data economy.

Data Bidder Company - User in Marketing and Advertising

Ease of use

8.5

Support

8.5

Ease of Setup

0.0

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7.8

★★★★★

MediaMath TerminalOne Marketing OS™

MediaMath is a digital marketing technology company dedicated to reengineering modern marketing to offer transformative results based on tangible goals.

Solid DSP/Buying platform - User in Broadcast Media

Ease of use

7.4

Support

7.7

Ease of Setup

8.3

Languages supported: English

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9.6

★★★★★

Bidtheatre

The fragmented landscape of digital media is aggregated and made available for precise impression-level targeting, in one system. Marketer and third party data assets are leveraged to make marketing a dialogue, not a one-way communication.

Easy operated DSP with full transperancy and no strings attached - Peter B.

Ease of use

8.6

Support

9.9

Ease of Setup

8.8

Languages supported: English

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9.0

★★★★★

Appier AIXON

Empowers every business to use AI to turn data into insights, starting with marketers who want to make sense of the mountain of CRM, site and app data and turn it into audience engagement, growth, and monetization

An investment in AI helps drive our businesss, and % uplift shoot off the chart. - Executive Sponsor in Financial Services

Ease of use

Support

Ease of Setup

Languages supported: English, Japanese, Korean, Chinese (Traditional)

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9.0

★★★★★

TimeTrends Forecasting System

TimeTrends Forecasting System is a windows-based forecasting process and demand management software solution.

Modern projects analysis needs the use of time trends forecasting system software - Internal Consultant in Education Management

Ease of use

Support

Ease of Setup

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8.0

★★★★★

Krux

Krux cloud-based data management platform helps marketers, publishers and agencies drive revenue by delivering smarter content, commerce and marketing experiences.

Powerhouse for data - User in Consumer Services

Ease of use

Support

Ease of Setup

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8.0

★★★★★

BidVertiser

BidVertiser is a direct advertising network.

BidVertiser allows for user-friendly experience without distractions - Al L.

Ease of use

Support

Ease of Setup

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7.0

★★★★★

Linux on Power

Linux on Power Systems provides an open, scalable infrastructure built to process massive amounts of data quickly, efficiently and cost-effectively to formulate real-time actionable business insight.

Linux in power - Administrator in Logistics and Supply Chain

Ease of use

Support

Ease of Setup

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4.0

★★★★★

cxense

Cxense provides extraordinary insight into online audiences; delivering digital advertising, big data analytics & content recommendations for online publishers.

Cxense review - User in Hospital & Health Care

Ease of use

Support

Ease of Setup

Languages supported: English

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10.0

★★★★★

Vertoz

Vertoz's proprietary technology, advanced capabilities and programmatic platform provides a highly scalable software platform that powers and optimizes the marketplace for the real-time trading of digital advertising inventory between advertisers and publishers.

Reach Your Customers with Vertox - Iita C.

Ease of use

Support

Ease of Setup

Languages supported: English

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10.0

★★★★★

Clearbit Advertising

Most helpful CS team I've ever encountered - User in Human Resources

Ease of use

Support

Ease of Setup

Languages supported: English

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10.0

★★★★★

Mammoth

The Mammoth Analytics Platform is a cloud based (SaaS) data management solution. It is a lightweight, on-demand product that provides powerful tools for users to explore, visualize and share data. The platform provides a dead-simple interface to gather, analyze and publish your data. It is a self-serve solution that removes the pressure of relying on IT personnel or learning new skills to manage the data life cycle.

A messiah for automatically preparing everyday messy data for reporting - Mohammad N.

Ease of use

Support

Ease of Setup

Languages supported: English

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10.0

★★★★★

Aspen Tech Labs

Aspen Tech Labs is a fully featured cloud career site software. Candidate-friendly mobile apply, real time job alerts. Standalone employer branded career site, or career pages integrated with corporate website. Automatic job posting and resume database.

Good job recruiting - Administrator in Architecture & Planning

Ease of use

Support

Ease of Setup

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10.0

★★★★★

Solstice

Solstice is an operating system for governance in low-resource regions.

LOVEd this - User in Legal Services

Ease of use

Support

Ease of Setup

Platforms: Mac, Win, Linux

Price: $$$$$

Business Size: 1

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0.0

★★★★★

DMPManager

The dJAX Data Management Platform(DMP) is a centralized platform that collect immense amount of data. The data can be a compilation of first party data, second party data and third party. The data collected is then categorized into various segments based on specific attributes. This data can be stored on the users server, which acts as a host. The processed data is used accurately and effectively to target audience across ad networks and ad ...

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Ease of use

Support

Ease of Setup

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0.0

★★★★★

Woveon

Woveon is an enterprise conversation management software that integrates conversational, transactional, and behavioral data about a customer and empowers your team to identify new lead opportunities. Woveon helps financial services teams become more human and personal with customers by suggesting responses that will convert sales and close issues faster.

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Ease of use

Support

Ease of Setup

Languages supported: English

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