Captora ToFu Marketing helps you target, launch and optimize high-performing campaign portfolios at scale across search, advertising and social channels.
With Captora, your marketing team can:
– Know with confidence which opportunities, content and channels will drive the best conversions.
– Launch and optimize one-to-one campaigns at scale, delivering optimal content to each target
– Demonstrate success by driving high-quality, cross-channel leads through the funnel
Companies like DocuSign, Marketo, Cvent, MongoDB, and Acquia are leveraging Captora to significantly scale new revenue and conversion rates across search, advertising, and social channels.
User in Computer Software
Advanced user of Captora
★★★★★
Great Tool for Maximizing SEO
What do you like best?
Captora is great for being able to gain presence on a large number of keywords. We found that using Captora gave us the ability to find which keywords are best for the business and optimize pages for those keywords. We were also able to use a variety of long and short tail keywords so build our brand and utilize content for multiple areas.
Their customer success team is awesome. They are very knowledgeable and always have good suggestions as they learn your business.
What do you dislike?
It is difficult to scale. Creating the pages is time consuming and you need a large quantity for it to be effective. That said, it is worth the time put in when you see the results of web traffic increase and boost in lead conversions.
Recommendations to others considering the product:
It will take awhile to see results, but they are worth it if you keep going with it. We use Captora for a small marketing team to generate a large presence. You get out what you put in.
What problems are you solving with the product? What benefits have you realized?
Solving the problem of getting people into the our funnel that would not have found us otherwise. Organic search is a great avenue to educate people on our product and the problems we solve. We were also able to identify which terms are better for lead conversion and use that information on search marketing.
Review source: G2.com
