Bublish

What do you like best?

The compelling premise for authors to use Bublish is that they provide an easily-shared platform for consistent, regular (weekly) book promotion.

The sales pitch is that they have loads of people ready to promote (share) the author's "book bubbles" which are "broadcast to nearly 800,000 readers" ready to read them.

Wow! Sign me up! Which we did ~3.5 years ago.

What do you dislike?

Bublish provides an author dashboard with 3 key metrics: "Bubble Views," "Profile Views," and "Conversions."

Authors are most interested in the number of bubble views they get, of course, but they especially want to see conversions, since presumably they'd mean eventual sales. But they'd be wrong. Even with more than 80K views and 2800 conversions, not a single could be attributed to Bublish's "help."

More disturbing is that when queried about the staggering drop in bubble views (i.e., months of 150+ view days from June 2019 to months of single digit days starting in June 2020), Bublish's support team has been radio silent despite multiple attempts to get a response.

When an author would get similar single digit "views" by simply posting for free on Facebook or Twitter, why pay Bublish? Their value proposition is empty. Add in the insult that they refuse to respond to legitimate requests for more information, and it becomes unworthy of an author's trust...and money.

Recommendations to others considering the product:

I would not recommend Bublish. It's a money and time-suck tool that doesn't even remotely deliver on its promises.

What problems are you solving with the product? What benefits have you realized?

Bublish claims to solve the promotion problem for authors. The problem is that their claims are invalidated by their own evidence, as provided in their metrics. When questioned about this, the company refuses to respond.