Bionic Advertising Systems

What do you like best?

Bionic streamlined our media processes and added much needed consistency. It helps us spend our client's money smarter and provides better tracking and reporting of activity than manual systems. I love the flowcharts in particular so many views and easy to customize to each cliennt.

What do you dislike?

Very few downsides, the tool is ever evolving with great enhancements based on users needs. The promise of a full rfp system is here (and solid within bionic), but the industry still has yet to embrace that part of the functionality.

Recommendations to others considering the product:

They have a great support team and very flexible structure for implementation. I'd definitely recommend talking with their team about the best implementation for your media team.

What problems are you solving with the product? What benefits have you realized?

Provided much needed consistency, while maintaining the flexibility required by various client needs, media placement types and campaign parameters. It may sound simple, but one of the greatest features is the ability to create flowcharts in many different views - things that used to take hours (can I have a monthly view, a weekly view, a view by media) take minutes.