very useful tool to determine potentials
What do you like best?
once you have set up your setup, you can quickly get a detailed overview of your customer journey, including touchpoints and costs
Crucial cost factors can be reduced and budget can be used elsewhere.
The support and cooperation is very good and always there for you
What do you dislike?
Adtriba can do a lot, which is not a disadvantage, but if you want to have extensive evaluations, you have to be very much involved and know all processes in detail. Clearly, the more often you work with it, the easier and faster it is.
Recommendations to others considering the product:
good tool to really evaluate your customer journey and realign your strategies accordingly. It can help to reduce costs and use them elsewhere and more efficiently
What problems are you solving with the product? What benefits have you realized?
Adtriba gives us a granular view of our traffic (brand or non-brand), allowing us to more accurately identify and optimize expensive traffic.