DV is a leader in digital performance solutions, improving the impression quality and audience impact of digital advertising. Built on best practices, DV solutions create value for media buyers and sellers by bringing transparency and accountability to the market, ensuring ad viewability, brand safety, fraud protection, accurate impression delivery and audience quality across campaigns to drive performance.
Customer Reviews
Krystle J.
Advanced user of DV PinnacleI like how simple it is to Set up campaigns in pinnacle. It's very ordinal, so as you're navigating through the platform it tells you exactly what's the next step of setting up your blueprints.
Sometimes the page crashes when you're loading large geo lists. It seems like it has to do with the page not being able to support so many. There's workarounds like saving the page ever so often instead of bulk pasting all of your zip codes . The platform should really look into having a upload function and doing away with pasting.
DV pinnacle is a sure way to ensure your campaign's Blocking and monitoring parameters are set up the way that they're supposed to be because you're the one who's flipping all the levers/who's importing all of the lists so you know exactly what's going on in your campaign. Granted, the account managers do go in and make sure what you've implemented is up to standard. Also, anyone who's an advertiser or marketer should always look into brands safety and as someone who works with multiple clients, DV's Self service platform is the best route to go for this.
Learning to use pinnacle solves a lot of middleman issues. It being self service makes the turn around so much faster, something that would that would take hours to get back to you from a partner literally only takes 15 to 20 minutes on your end. It's beneficial when you need like a quick pull and everything is on the platform so you don't have to go to a rep to get the answers that you need
