The Trade Desk

The Trade Desk empowers buyers at the campaign level with the most expressive bid capabilities in market, full-funnel attribution, and detailed reporting that illustrates the consumer journey from initial impression to conversion.

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8.8/10 (Expert Score) ★★★★★
Product is rated as #19 in category Cross-Channel Advertising Software
Ease of use
7.8
Support
8.9
Ease of Setup
0.0

The Trade Desk’s self-service, cloud-based platform enables ad buyers to create, manage, and optimize digital advertising campaigns across ad formats and devices. Integrations with major data, inventory, and publisher partners ensure maximum reach and decisioning capabilities, and enterprise APIs enable custom development on top of the platform.

The Trade Desk
The Trade Desk

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Customer Reviews

The Trade Desk Reviews

Agency in Marketing and Advertising

Advanced user of The Trade Desk
★★★★★
Premium Programmatic Platform

What do you like best?

The best part of The Trade Desk is the availability of third party data. The targeting capabilities are endless and relying on third party data rather than first party, like from Google and Facebook, is a game changer in digital marketing.

What do you dislike?

The Trade Desk is expensive. Their data, targeting capabilities and additional features are incredible, but they all come at a price. I also dislike the limit to only tracking up to five conversions per campaign.

What problems are you solving with the product? What benefits have you realized?

Driving brand awareness, traffic and leads to my client. Running display ads with better targeting and data than other more common platforms.

Review source: G2.com

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