ZoomInfo FormComplete

What do you like best?

I was able to reduce my fields from 7 to 3 on my landing pages. This increased my conversion rates from 16% to 31%, almost by double. I removed the Company name and the user's phone number.

What do you dislike?

I had to pay to access the feature, which I definitely get a 20x+ ROI from, but I would have preferred to pay less for the feature since I have to also pay a bulk data a credit from each record updated. Basically, I am complaining about a great ROI.

Recommendations to others considering the product:

Buy it and use Oribi.io to A/B test the value of Form Complete so you can see the benefit.

What problems are you solving with the product? What benefits have you realized?

I am increasing my ROI on traffic to my pages by eliminating form fields ZoomInfo can append after the form is submitted.