Reducing the prospecting in cold calls
What do you like best?
I love that Vista LG allows us to target our customers and segment how our market is for our ideal client. It takes into account their age, buying power, interest, and other specialized demographics to build a list of your potential prospects.
What do you dislike?
Since this Platform isn't perfect and it's using aggregated data, there is room for marginal error and all the prospects won't fall into the same category of your segmented market, this is rare, but it happens.
Recommendations to others considering the product:
Vista Lead Generation is essential towards any team that want's to close deals and not waste time prospecting clients on a phone. It's better to know your clients can afford your service, rather than get through a call and learn they don't apply to your market.
What problems are you solving with the product? What benefits have you realized?
With Vista LG, we are able to gather a list of clients that meet our qualification for our sales process, reducing the need for prospecting during our cold calls as we know our prospects can use our services.