Twitter is a real-time information network that connects you to the latest stories, ideas, opinions and news about what you find interesting. Simply find the accounts you find most compelling and follow the conversations.
Customer Reviews
Jenny Z.
Advanced user of TwitterNewsfeed. Learn what is trending. Research your competitors easily. Find keywords that work in ads. Create brand presence. Talk to your target audience.
You have to sift through a lot of noise to sift through. It's hard to understand Tweet sentiment through writing and text only. Twitter also posts sponsored posts and ads. You need to do your research to understanding hashtags to gain engagement.
Use it as a reference when researching Digital Marketing trends or when looking up competitors. It is a great way to find trending topics. I think it is the closest to word-of-mouth marketing.
Twitter is a great source to read the news. Looking for definitions of keywords, and cultural references. I used Twitter as a secondary source in Legal Digital Marketing. I also like to see how other brands are tweeting and retweeting.
