Sentic Technologies is a data-driven marketing automation platform that integrates real-time signals (ie. social trends, news, inventory, and weather patterns) to make more impactful optimizations at scale towards paid search initiatives.
Sentic Technologies is a data-driven marketing automation platform that integrates real-time signals (ie. social trends, news, inventory, and weather patterns) to make more impactful optimizations at scale towards paid search initiatives.
Customer Reviews
Lena C.
Advanced user of Sentic TechnologiesThe proper connection with the advertising channel manager and the real-time controlling unit for insights and views per click. This allows to control which campaign has a high performance and other that have a worse reach.
The cost control and possible automation allows us to set a maximum budget, but often this budget will be taken mostly just from one advertising channel, there is no fair division given. Some issues to have a proper user assignment, as a general user account with less rights to see the main reports.
I recommend to set and create at the beginning the different user groups and set also the rights to edit and see the reports - however, it's not possible to block the reports for general users.
Creating advertising campaigns for the mobile devices and controlling the reachability, plus the cost and budget control for every marketing project.