Gelato, a software company with HQ in Norway, has recently expanded its footprint to the US. Gelato is the world’s most cost-efficient and environmentally friendly brand and print management solution for global companies that want to print locally around the world. Gelato can today deliver printed materials to more than 6.3 billion people in 100+ countries.
The print industry is one of the world’s largest industries with more than $800BN revenue per year. According to a survey, US companies spend on average 0,8% of revenue on prints. Despite what many believes, the industry experiences growth, and digital printing alone has grown from $80B in 2008 to $180B in 2018 (Source: Smithers Pira). However, there are many challenges. Firstly, global companies often ship prints to subsidiaries, events or distributors around the world. This is expensive, takes time and contributes to increased carbon emission. Secondly, due to the complexity of managing printed materials, companies tend to order larger volumes to be on the safe side.
Through Gelato, global companies can instead execute their brand locally and on-demand. As a consequence shipping distances can be reduced up to 90% and print volumes up to 50%.
Gelato is today serving companies such as Hydro, Jotun, Lufthansa Cargo, Miele, Egon Zehnder, Hexagon and many more.
