Headless Commerce for Bicycle Manufacturing Company
What do you like best?
When we market and sell bicycles online we have to use very content rich product descriptions including HD videos, images and rich text. With Crystallize we have the combination of easy management of rich product content connected with a smooth shopping experience for the customer. As Crystallize delivers all product information with a GraphQL API it is very easy for our frontend developers to fully customize the shopping experience.
What do you dislike?
The reporting in Crystallize is currently baisc, however the export enables us to get all the information in e.g. Excel when needed.
Recommendations to others considering the product:
Crystallize is ideal ecommerce back-end when you want to build a tailor made frontend experiencec in e.g. React. This means that you have to have access to front-end developers to build your tailor made frontend.
What problems are you solving with the product? What benefits have you realized?
We are able to market and sell our range of bicycles and parts online. We also use Crystallize to drive the core of our content strategy with stories and videos supporting the product.