Maximizes results of your outbound marketing
What do you like best?
It shows you all of the people who visit your website and have a good look around, but who haven't actually filled in a form or got in touch. This has been a huge source of extra warm leads for our sales team to get in touch with!
What do you dislike?
Creating filters could be a little more straightforward, but once you get the hang of them, you realize just how many options there are for sorting your prospects.
What problems are you solving with the product? What benefits have you realized?
It gives excellent insight into the leads, and we found that it is a great tool to have in our marketing stack for data/customer analytics.