Blueshift

Cross-Channel Marketing Automation combined with AI-Powered Recommendations for email, websites and mobile apps. Powered by a 360-degree Customer View.

Languages supported: English

Platforms: Mac, Win, Linux

Price: $$$$$

Business Size: 0

8.6/10 (Expert Score) ★★★★★
Product is rated as #49 in category Customer Data Platform (CDP) Software
Ease of use
7.9
Support
8.5
Ease of Setup
8.9

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Blueshift helps brands deliver relevant, connected experiences across every customer interaction.

It’s SmartHub CDP provides brands with the complete toolkit to seamlessly deliver 1:1 experiences in real-time across the entire omnichannel journey, including real-time data unification, audience segmentation, predictive intelligence, 1:1 personalization, omnichannel orchestration, and unmatched scale. The flexible, easy-to-use platform unifies customer data from any source, unlocks intelligence with customizable AI, and activates data across touchpoints in real-time using intelligent decisioning.

The path to delivering customer-centric experiences that grow revenue and drive results has never been quicker. Blueshift’s SmartHub CDP delivers relevant, connected experiences throughout the omnichannel journey by unifying, informing, and activating data.

Blueshift
Blueshift

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Customer Reviews

Blueshift Reviews

Shawn T.

Advanced user of Blueshift
★★★★★
Learning Experience - Continuing to Grow and Evolve

What do you like best?

I like the UI, and the changes that were made with the content creation platofrm. I really see a lot of value while using the system, and checking on the insights quickly and easily for us to get exactly what we need to adapt and piviot.

We've gotten a lot out of the system thus far, and are continuing to learn on how we can go ahead and imrpove our day to day use. So far, after a bumpy start, I think we're on the path to success and hope to see it stay down that way.

What do you dislike?

As of right now we're just learning the bumps and brusies that come along with a new system as fresh as Blueshift. Utlizing their API to get the data in is something that we're learning and leaning on to be a bit more successful for us.

There were a few bumps in the road when we first started out using the system, and learnings from both sides, but really happy to move past that and have some successes with the system going forward.

Recommendations to others considering the product:

Be sure to come ready with your questions. Be ready to understand the importance of making sure everything you do is complete and can be fulfilled by the platform. Research, do your homework.

What problems are you solving with the product? What benefits have you realized?

We come from a system where automation was next to impossible to do, based on a past implementation from a system we switched off of. With Blueshift we're quickly able to see and automate our emails out so we can now do successful customer success streams to show that we are there for our customers after the fact.

We also have some better insight into our data so we can use that to really go forward and push. I think what we've seen here so far with Blueshift is a step in the right direction for us to be moving in a new, correct direction with email marketing.

Review source: G2.com

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