It is helpful for marketers
What do you like best?
I like being able to copy posts to multiple channels at once. I can add the first comment on Instagram, I can add links to posts. I can use the measure dashboards to discover the analytics behind the post. It's a one stop shop. Also, I can see campaigns that the corporate has put up so I can pull content from theirs.
What do you dislike?
I don't like that we can't post certain videos or multiple photos. Also, I would like to see the best time/day to post content based on our data. The hub app does not work well. I wish we could add our Pinterest page. The Twitter and Instagram images always need to be reduced in size. I wish each country could add the pictures that they're posting so other countries can use their content as well and translate it to their needs.
Recommendations to others considering the product:
It is pretty easy to use! Definitely use the features for copying posts and measuring the analytics.
What problems are you solving with the product? What benefits have you realized?
I'm able to send posts at the same time, I'm able to schedule everything in advance. I can see the content that is getting the most likes and from where. This is helping me strategize which content I should be posting more of. I can see the number of fans we have. I can schedule it all at once and not have to worry every day about what content to post and where.
