Searchmetrics

Searchmetrics: the only global online marketing platform to offer a holistic approach for developing intelligent SEO, content and social strategies.

Languages supported: German, English, French, Spanish

8.4/10 (Expert Score) ★★★★★
Product is rated as #133 in category SEO Software
Ease of use
6.9
Support
9.0
Ease of Setup
0.0

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We believe in the power of insight to help data-driven marketing teams make better decisions and produce meaningful results. Backed by Searchmetrics data and services, our Suite customers enjoy the sustainability of organic search with the predictable success of paid media. Whether it’s research, performance tracking, or content development we help digital marketers see gaps, set strategy, and prioritize opportunities to attract their audience.

Enterprises and agencies benefit from Searchmetrics integrated software, data, and services to plan, execute, measure, and report on their digital marketing strategies. They experience many of the following benefits:

– More revenue:В Companies can make search and content decisions based on powerful data and analytics to reach their traffic and ROI goals, versus the guessing games and reactions to Google’s latest moves.

– More growth opportunities: Get real-time market insights on areas with the greatest potential for growth. Receive clear direction on what to prioritize first to maximize your results.

– Optimized content:В Develop and update content based on big-data analytics, with strategies and guidance to achieve your best performance.

– Effective metrics: Track and share your most important metrics like Share of Market and SEO Visibility scores.

– Research on-demand:В Unravel the complexities of the search landscape, with competitive and global marketplace analysis, and understand how your SEO and content strategy impacts your performance and visibility—and shapes your business. Dig into domain, category, and URL analysis to easily find your performance gaps, without the complexity.

– Better performance and greater visibility:В Built on one of the world’s largest search and content databases, Searchmetrics provides you with the data-driven insights to maximize your online performance.

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Customer Reviews

Searchmetrics Reviews

Ryan Z.

Advanced user of Searchmetrics
★★★★★
A great tool for tracking your visibility and competitor keywords

What do you like best?

My favourite aspect of search metrics is the visibility graph. The main feature I like is the ability to see when Google algorithm updates have been made in the past. It's a great visual cue when trying to determine the cause of a traffic or SEO visibility drop and allows you to have much better insight into why a drop may have occurred.

What do you dislike?

The PPC visibility graph doesn't seem to correlate to anything in particular. Whether working with high or low value accounts visibility always seems to be minimal. I'm not sure how this data is calculated.

Recommendations to others considering the product:

Utilise the long tail keyword section to spy on competitors and find out what they're ranking for and you're not.

What problems are you solving with the product? What benefits have you realized?

One of my favourite aspects is the ability to find keywords you're already ranking for. Copying these long tail keywords into a keyword tracking tool allows you better insight into which keywords perform and which need improvement. It's also great for looking at competitors and implementing their keywords into your own campaign.

Review source: G2.com

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