Product Marketing Alliance

Product Marketing Alliance is the largest global collective of product marketing managers committed to driving demand, adoption and the overall success of their products.

Languages supported: Arabic, German, English, French, Portuguese, Spanish, Chinese (Simplified)

10.0/10 (Expert Score) ★★★★★
Product is rated as #4 in category Online Course Providers
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Product Marketing Alliance was founded in February 2019 with a mission of uniting product marketers across the globe. And it did just that.

Since then, we’ve gathered more than 40,000 enthusiasts from the USA to Russia, Greece to Germany, England to Australia.

All with one shared goal.

To drive demand, adoption and the overall success of their products.

Product Marketing Alliance
Product Marketing Alliance

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Customer Reviews

Product Marketing Alliance Reviews

David O.

Advanced user of Product Marketing Alliance
★★★★★
The Best Resource on the Internet for Everything - Product Marketing

What do you like best?

The PMA is a fantastic learning center and community for everything product marketing. I've lost count of the number of mutually beneficial relationships I've built over the years on the platform.

Their courses, programs, and surveys have helped me find my "home" in marketing after 10+ years working in the industry. I can single-handedly attribute promotions and salary increases to this network.

Whether you're a budding product marketer or a VP, the Product Marketing Alliance is an ever-growing community of like-minded professionals; dedicated to elevating the role of PMM within organizations around the globe.

What do you dislike?

They create almost too much content and programs. It can be pretty hard to keep up. Though, this isn't a proper negative as they are creating resources for some 30k+ members.

Would be great to have some resources dedicated specifically to the IC track of Product Marketing. Most of it is currently leadership-based.

What problems are you solving with the product? What benefits have you realized?

They are helping to give PMMs a voice in the organisation and a seat on the table. Since their inception in 2019, I've noticed a growing number of companies (mainly B2B tech) hire Product Marketers as their core marketing function.

Review source: G2.com

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