Advangelists is a full featured programmatic media buying platform. Supporting all digital media formats including banners, video, mobile, augmented reality, virtual reality, and rich media, across all devices: Mobile, desktop, CTV, OTT, and OOH (outdoor).
Advangelists works seamlessly to include all the necessary components of a robust programmatic ad tech stack, including: ADCop™ Ad Fraud detection, ADCreatr™ creative banner tools, Ad Serving, Data Management Platform, Audience targeting, Customizable dashboards, Location Marketing, Re-targeting, and ADTribute™ attribution capabilities. By including all these features, Advangelists eliminates discrepancies in data match rates and improving performance across the entire Ad Tech ecosystem.
Trying to buy disparate types of digital media using programmatic systems is overly complex and time consuming; it often requires many different vendor technologies and the data feeds between them do not often match which hinders performance.
Advangelists unifies the buying process for all media types and provides a full suite of supporting technologies and services so the marketer can quickly and easily get down to the business of advertising.
Better Performance/Precision: (two reasons why Advangelists customers experience a 30% improvement in ROAS (Return on Ad Spend):
1. Precision Data: Because the technologies/components are designed to work together in unison (not a patchwork of different vendors) the data matches across the entire platform for improved performance.
2. Precision Targeting: Target physical locations with precision to the roof-line, leverage robust device graph targeting to extend campaign reach across all devices engaged by a single user, re-target prospects and customers with multiple messages
Eliminates the “Ad Tech Stack”: Advangelists manages the technology needed to run a programmatic media campaign, so the agency/brand can focus on creative, messages, and marketing without worrying about tech partners.
100% Proprietary technology: the Advangelists platform was built to scale and includes all the features of a large agency trading desk at a fraction of the cost.
Greater cost efficiencies: Advangelists effectively reduces operational time costs and eliminates the ad tech tax. In the traditional programmatic model, an advertiser has to select different vendors for different programmatic tasks (AdServing, Data Management, Fraud Protection, Location mapping, etc.). Time spent managing these various partners is an operating cost, and the incremental fees each vendor charges is incremental media cost (AKA AdTech Tax).
Advangelists is sold as a PaaS (Platform as a Service) but individual campaigns are available through the managed service arm of the company.