Best in class data and tagging governance solution
What do you like best?
Ability to seamlessly view all tags, variables and values currently firing in the customer journey, and be alerted when data stops firing.
What do you dislike?
It can be complex and time-consuming to write scripts.
Recommendations to others considering the product:
If your company does not have adequate resources to develop test scripts in the tool, recommend subscribing to their script services program, as this will save time, as test scripts often break as your website is updated and code changes happen.
What problems are you solving with the product? What benefits have you realized?
Close gaps in manual testing with automated QA. We have a very large eCommerce site with thousands of pages. It would be impossible to test everything with manual QA. Web Assurance automates that process and plugs the gaps on pages and edge cases in the customer journey that wouldn't routinely be tested.