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Lytics enables mid-size businesses and global enterprises to build personalized digital experiences and relevant marketing campaigns across many different channels by leveraging advanced data science and machine learning. In a world where brands need to compete with Amazon, Netflix, and Spotify, Lytics helps them thrive.
Customer Reviews
David K.
Advanced user of LyticsWe could kick this off quickly without a ton of overhead and begin collecting data on our customers and their interactions with our web properties. Based on that data, we could make informed marketing decisions and see ROI beginning almost immediately after implementation.
The only downside is that it requires some forethought on how you want to set up your relationships, and it takes a little time to correct if you don't do it right. This scenario is certainly not a showstopper. It is possible to make the needed corrections; however, the Lytics team is engaged and makes sound recommendations upfront to prevent this from occurring, if possible.
We were looking to make more informed marketing decisions based on user behavior and insights around our customers. As previously mentioned, we already see ROI across multiple marketing campaigns.
