Cooladata

Cooladata is a full stack, time-series behavioral analytics solution, designed to see the complete user journey and gain a comprehensive understanding of their behavior.

Languages supported: English

Platforms: Mac, Win, Linux

Price: $$$$$

Business Size: 1

9.4/10 (Expert Score) ★★★★★
Product is rated as #13 in category Customer Data Platform (CDP) Software
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Cooladata is a complete, end-to-end solution, designed from the ground up to provide a full picture of your customers’ behavior and their entire journey. Only Cooladata collects and shows your users’ paths across multiple assets, such as Facebook, mobile applications, and websites. Cooladata helps companies monetize their users, reduce churn, improve retention, optimize their content, and answer questions about their customers’ behavior.

Cooladata makes it easy to import events from multiple sources (web, mobile, social) which helps marketers visualize the customer journey, product managers understand churn and data scientists get their data in a single data warehouse.

Cooladata
Cooladata

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Customer Reviews

Cooladata Reviews

Eran D.

Advanced user of Cooladata
★★★★★
Cooladata is the fast-track to quick ROI

What do you like best?

Building informative KPI reports quickly and easily.

Fast onboarding.

With Cooladata we are now able to segment users by attribution source and explore the different segments customers journey.

Using the out of the box integrations, we are able to determine marketing campaign performance, ROI and users LTV.

Great support and customer success team.

What do you dislike?

Cooladata provides deeper insights but for more complex reports you need to get familiar with CQL.

Documentation is sometime not intuitive.

What problems are you solving with the product? What benefits have you realized?

The cohort and funnel reports allow us to easily identify certain patterns with our customers, making it easy to do conversion and retention analysis, identify trends, preferences and issues with our flow.

Optimizing marketing campaigns based on the users attributed from these campaigns behavior and ROI.

Transaction reporting and one "single source of the truth" dashboards.

Review source: G2.com

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